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Business motivation Motivational

Pivot And Persist: These Companies Stood Successful In Pandemic Times

2020 has turned out to be a chaotic year with full of surprises and shocks for everyone. It will not be wrong to say COVID-19, called the worst thing for many businesses, but for many entrepreneurs, it came as a blessing in disguise. This hard situation may not only enable them to rotate their business operations, process but keeping mind the growth of their business.

It has been months for the Indians who are surviving and fighting with the threat of this unbeatable virus. As correctly said, the lockdown imposed by the Government for the safety of our added woes not only to entrepreneurs but every class people as well.

While suffering during this time, a lot of businesses worked hard to fight back by changing the direction of their operation and touching different dimensions to be stable and grow at the same time.

Let’s have a look into those few businesses who fought this pandemic with a positive mind and change in operations way.

Hula Global

A garment manufacturing company founded in 2018 based out in Noida, was entirely into garments before COVID-19 came. But after a worse situation faced by people in terms of safety from viruses, the company owner changed business operations and started into manufacturing PPE kits, N95 masks, face shields, etc., to fulfil the rising demand for products in the country.

A change in business operation not only helped people in fighting the virus but also helped in the growth of the business. Now the brand has collaborated with the Bahrain Government, the Kingdom of Saudi Arabia (KSA), Brazil, and Italy to supply these kits.

Homescape

A co-working space, company founded in 2013 by Manoj Khandelwal operating from Bengaluru, when lockdown happened, then work from home to come. So, co-working spaces had major suffering during this pandemic time.

When the future of his co-working space future remains uncertain, then this Bengaluru-based co-working space Workshaala had set the example by changing business operations by an initiative called Homescape. The company started providing furniture like tables, chairs, and desktop to people working from home and help them individual’s productivity and provide them with comfort and ease at the same time.

Shree Shakti Enterprises

Shree Shakti Enterprises is a bulk trader of steel utensils since 1956 that has a good name in the market. But like most businesses in the world, they also hit a speed bump. This pandemic forced them to pause the economic activity, shut factories, so they had to close all its manufacturing units in Sonipat, Haryana.

Then their Rahul Bajaj, the owner of the company came up with the idea to touch uncharted territory of sensor-based sanitizer dispensers to hands-free hand wash systems, and automatic foot sanitizers. They started building a prototype within days of the lockdown. We can clearly say that the idea had changed their life.

2020 maybe turn out to be a surprise and shock at the same time. Last few months, many businesses have illustrated flexibility more than ever. As the pandemic and lockdown disabled not only the economy, our lives too across the globe. But, as it said you will find the way you go on the path of innovation with a positive mindset.

 

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Business motivation

Tips To Save Your Small Business From Shutting Down

With big dreams in their eyes, many amongst us have been aspiring to become a great entrepreneur to make a difference in the society or even just to pursue their passion. Many of those are ready with their perfect idea but do not have someone to guide or advise them on all stages and crucial. This article is our genuine effort towards helping those dreamers with some super effective business tips to put their best foot forward while laying the foundation of their ambitious business plan.

Soak All That You Can

Regardless of whatever initiative we are in the middle of taking, we always lend our ear to those who give any piece of advice to give to us. Be a sponge and absorb everything that your family, friends, professionals, even experts have to say about the whole process. All this is part and parcel of the process of writing a coherent business plan. While writing this business plan, research, ask, and observe all you can.

The Simpler, The Better

We all have seen our parents and teachers telling us the same thing, again and again, that focus on one thing at a time and deal with one problem a day. This funda may seem very simple but has the ability to solve the worst of the problems. When you start your journey as an entrepreneur, try and work on your niche. The moment you see things going over the board, take a halt and figure out what are you going wrong with and how have you complicated the products/service, or management for that matter. Just remember that god lies in simplicity.

Hope For The Best And Expect The Worst

It is no secret that 90 percent of the businesses are forced to shut down in the first five years of their existence for many reasons. No entrepreneur would want their business to be trapped in such a situation and to be left with nothing to survive or get back on their feet for that matter.

Always be ready with a plan b in case your business for some unfortunate reasons doesn’t work out. It’s better to have a back up rather than falling flat on your face.

Budgeting Is Key

Budget is something that every entrepreneur who is about to start a new business struggles with. Once you are done figuring out what your next business is going to be all about, it is important for you to plan the budget. Plan how much resources are going to cost you, what would the rent be looking like, how are you going to manage the production,  and also try to plan some unexpected expenses. Once you are done calculating the lump sum amount, multiply it by 4. Yes, it actually ends being more than what you had already planned. So, be more prepared than facing hiccups once you are in the game.

There is no particular protocol to follow or tricks to exercise as such to make your business a sure shot success, however, the tips that we have shared with you will certainly open up your mind and will let you think of things with a whole new perspective.

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Business motivation

Tips To Ensure Survival And Growth Of Your Business

Starting a business is not everybody’s cup of tea and it’s even difficult to keep it running smoothly considering how flawed the startup ecosystem is at the moment. Looking at the recent surveys it is observed that a huge chunk of the population is going to start its own business venture by the end of 2020, but how many do you think will make it?

Read these super useful business tips which when combined with your hard work and dedication will not only help you survive but thrive beyond imagination.

Plan It Out

Once on paper, always in mind. This might sound vague to you but we’ll walk you through the significance of these 6 words. There might be a billion ideas going in your mind around how you are doing to manage your business, rather than helping you out this chaos will make you forget doing even the most basic tasks. Getting organized is the need of the hour and writing your daily tasks would be the best way to stay in sync and to be on the top of your game.

Keep An Eye On The Math Of It

How important do you think it is to keep track of the finances in your business? Turns out very! You need to figure out where to stand in terms of financial growth. Make a detailed plan of where you are and where you want to be with your financial projections but this could not be done until and unless you regularly keep a track of all the financial activities such as cash flow. Consider it a very essential move and form your future strategies accordingly.

Put On The Thinking Hat And Get Creative

Why should you try to blend in when you are born to stand out? No matter how amazing a product or a service you plan to offer if it fails to catch the attention of your target customer, your business will bear the consequences. Nobody wants that to happen and that is why we are suggesting you let those creative juices flow and think of the amazing ways in which you can market yourself to the customer.

Consistency And Persistence Matter

How consistently you try to put your hard work into growing your business and community every day tells a lot about how badly you want your business to be successful. To make a business successful, the kind of passion and dedication required to showcase isn’t something that is witnessed on a day to day basis. The ones who managed to showcase, emerge as true leaders. So, ensure your best work with praiseworthy consistency and be ready to work day-in and day out to ensure your strong market presence.

Don’t Lose Focus

If you listen intently to your long term goal, you will hear it saying, “focus on me”. Yes, don’t ever let your focus deviate from your long term objective by the routine difficulties that you are meant to experience in the process of making it all work. Never forget why you started this business in the first place. The business won’t immediately start experiencing sales or growth, it will take its own sweet time but until then don’t lose focus and keep working your hardest.

There are already enough businesses that are falling prey to the inefficient startup ecosystem across the nation and we know you don’t want to join the bandwagon. If you pay attention to what has been said in this article, it will only be a matter of time before you find yourself riding high on success.

 

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Business motivation

Rule The Market: 4 Efficient Yet Simple Tips To Eliminate Competition

Any entrepreneur worth his salt knows that launching a business is a tough job and running it smoothly over a course of years is even crazier.  When you start a business, you work tirelessly to grow it in order to earn a greater market share. But you are not alone, there are tons of competitors out there waiting for you to make one wrong move. 

Yes, it just takes one wrong move for your competitor to knock you out and ruin your business. If you do not want to let that happen, read this article until the end to get your hand on some very easy but crucial tips to strengthen your position in the market.

Work on Building Relations, Sales Can Wait

Yes, we all understand that business is started with the ultimate goal to be financially viable and make good money, but that shouldn’t happen at the cost of running your image in the eyes of your consumers. Don’t just try and make sales, that will make you come off as greedy and self-centered. Work on building cordial relations with your customers and try to build a community first. Let them know what is the purpose of your business and ask them what are their preferences and feedback on your service/product. Sooner or later, this hard work will pay off in the form of skyrocketing sales.

Try To Sell A Solution, Not A Problem

Nobody wants to hear how amazing your product or service is no matter how many adjectives you decorate your product with. The customer out there wants his problem to be solved. Instead of listing the benefits of your product, tell them exactly how your product or service could possibly put an end to that problem by proving a kickass solution and help them achieve their goals.

Choose Your Employees Carefully

Your employees are the face of your brand. Considering this factor, you need to ensure that each and every employee of yours shares your ideology of being customer friendly. If we pay attention to what surveys have always been saying, it is highly likely for a customer to buy a product from a sales attendant who is nice to them. So, we would recommend you to hire employees who have a pleasing personality, are cheerful, and are genuine.

Identify And Nourish Your Unique Selling Points

Know what you’re best at. Work on planning, developing, and strengthening that one product of yours that has made your business what it is today. Always focus on that one product that will never let you lose your position in the market for years and years to come just for the fact that you have been great at it consistently. Be known for that one solid product/service that the whole world vouches for your credibility.

All in all, please understand that keeping your business alive and kicking does take hard work and effort but the protocol doesn’t always have to be complicated. The tips that we have mentioned above, and believe us there are many more such tips, will surely help you make a name for yourself.

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Business motivation

Online Business: Business Ideas that You Can Execute With Zero Investment

Entrepreneurship is the pie that everybody wants a piece of. This profession is loved by many as it comes along with many benefits varying from being your own boss to have a flexible time schedule. It becomes even more alluring when it is combined with the ease that the internet provides. Yes, we are talking about the online business ideas that are already gaining popularity in these unprecedented times.

There are many online businesses that you can start today without worrying about any sort of investment. The Only investment it requires is your dedication, consistency, and hard work. Mentioned below are 4 such ideas that will allow you to be the entrepreneur you always wanted to be. Read on!

Become An Affiliate Marketer

Affiliate marketing is the most popular form of marketing these days and everybody is trying to absorb as much of this skill as possible. For those who don’t know what affiliate marketing is, it is a process where you promote and talk about the products/services of other companies. In case the company gains customers through your marketing, you are paid the appropriate commission. This is how simple it is. If you are good at writing and have great influencing skills then you are just a suitable and profitable niche away from making the best of this world!

Business Blogging Is The Real Deal

Since the time online business started to gain popularity, blogging has been the top choice for many of us to make money online without investment whatsoever. Business blogging is as important to a business as any other form of marketing, if not more. This form of blogging is extremely promising as it helps a business increase its visibility online, helps in brand awareness, helps in connecting with future prospects, and all this ultimately supports the growth of a business. If you are an amazing writer with a passion for marketing, this might be your calling.

Become A Content Creator

Digital space has really helped many of us find platforms where we can share information with our connections, followers, or subscribers in the form of videos, online courses, webinar, etc. since the time the pandemic hit the nation, a huge number of people have been observed to have started their own youtube channel and we are not complaining. The internet, especially youtube has leveled things up for everyone and it’s a fair game. If you have talent, you will grow. It’s only a matter of time before you find your audience and start making good money out of it. All you need is to record video and upload it on YouTube.

Business Consultant

With so many professionals leaving their full-time jobs to embrace entrepreneurship, business coaching has started to emerge as a prominent business itself. If you have a great understanding of how a business works then you might want to put your expertise to good use. Consultants evaluate an issue and set up an answer with attention to measures. Most of the time, after clarification and help with implementing the suggested solution, the consultant’s work is finished.

The trick is to understand that online businesses are not all about e-commerce activities, it goes way beyond that. Find a niche for yourself that is profitable and enjoyable and give it all a sincere push by putting your best foot forward, your hard work, and your determination.

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Business motivation

How To Chalk Out An Outline For A Business Plan That Says It All

You know your business plan inside out because you came up with it, but how do you think your team and investors will manage to understand each and every single thing that your plan consists of and revolves around? That’s when a business plan comes into play. But are you aware of what goes into making an effective business plan?

There are several kinds of business plans that are made to serve different kinds of purposes, some are made informally to familiarise the internal team, whereas some are extensive and coherent plans that are designed specially to be presented in front of your investors. In this article, we will introduce you to a basic outline of a business plan that you could refer to anytime. Let’s begin.

Executive Summary

The executive summary is just like a window that helps you take a sneak peek of what’s inside. A good executive summary will help you design the highlights of your business plan such as what is your product, what problem does it solve, who is your target audience, your financial projections, founding team, etc. An executive summary serves an investor the same purpose as a sample sized product serves you to help you decide if you want to buy the regular product. So remember to better be good at it for it’s the summary that decides if the plan goes into the bin or takes off the ground.

Shed Light On Scope And Opportunity

In a section called opportunity, you need to focus on why you are bringing your product or service into existence. What was the problem that sparked your interest and led you to birth this idea? Tell them what your product/service is all about, how different and better it is going to be from the competitors, and what is the solid solution that you are planning to offer. While writing this section, rather than bragging about the amazing features of your product, focus on the customer problems that are going to be solved by this product/service. 

Market Analysis

All your claims would further need to be backed up by some actual facts and figures. These statistics should be about the target audience that you have designed your product/service for. This section should have all the details regarding who you are targeting as your customer base, where do they belong, what are their interests, why do they need this product, and what difference is your product going to make in the market. All in all, this part is where you will give a detailed account of the target audience and the demographics.

Financial Projections

This is a very important section that covers the financial aspect of your plan. It should tell about the sales forecast, profit and loss, balance sheet, cash flow, and all your assumptions and objectives. Also, don’t forget to highlight the financial needs to build up the business as in how much money is required to launch the business and where to plan on sourcing this money from.

Execution

An idea on its own has no value until it’s met with proper execution. This is what every entrepreneur needs to be wary of. Work on your manufacturing plan, sales plan, and that marketing plan that is actually going to help kick start the business and allow it to go on smoothly.

These are some very common points that could be found in almost all of the business plans. But it’s for you to decide which point you want to keep and which one you want to exclude depending on the requirement of your business and the audience. Leaving you with all this information, we wish you all the best with the business plan in making.

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Business motivation

What NOT To Do While Writing A Business Plan

 Why do you make a business plan? To pitch the idea of your dreams and turn it into reality. But what if this business plan does the exact opposite? You will be crushed to see your years and years of hard work and excitement going down the drain just because of few loopholes that were not paid attention to. The whole world talks about what to do when you make a business plan, but we will talk about what not to do while making the plan.

Let’s together ponder upon a few mistakes that are repeatedly made by the entrepreneur while writing their startup business plan and be sure of learning our lessons.

Don’t Conduct A Half-hearted Research

The Colosseum in Rome has been standing tall since forever. It has been made possible only and only by the solid foundation that was laid for it. Similarly, a good, productive, and detailed research is something that will provide the strongest of the bases to your business and help it stay in the market longer than whatever you are hoping for. Bad or wrong research which is not reviewed or double-checked can make things go haywire. Be wary of it, and always double-check your sources.

Don’t Present Unrealistic Financial Goals

We all know nobody is a fool these days. When we talk about financial goals, investors observe keenly. Nobody likes to show a dreamy picture which is far from reality. Avoid being over the top and tell them about the real financial trajectory. Tell them how and what you have planned for a particular business in order to make it successful. The more real you are, the higher are the chances for you to get the funding.

Don’t Be Unaware Of Your Target Consumer

Can you sell maternity clothes to office going men? No, right? It is of extreme importance to who does your product/service target. Make it very clear in your business plan the kind of audience you intend to target and the demographics you are going for. Always remember, only after defining your target audience can you move further with conducting the secondary and tertiary market research.

Don’t Publicize Unnecessarily

Don’t try to amaze them with what they want to hear, rather show them the power of your vision. We know you believe in your business idea but how do you plan on making others develop the same kind of faith? By using the abused adjectives of all times like greatest, mind-blowing, promising, hottest, worth your while, or by presenting your extensive research and the growth trajectory to back your excitement up? Only and only the latter will be able to help you solidify your claims.

Don’t Underestimate The Competition

They say keep your friends close and enemies even closer and we don’t see anything wrong in this. Never forget to talk about the competition in your business plan or business pitch. Your investors will not appreciate your confidence where you completely scraped the competition section out of the business plan. Even if you don’t think you have any competition just because you have a brand new idea that has not been touched yet. Think about how, if you become successful, people would want to copy you and encash the opportunity. Think about how you are going to deal with the competition then. Think about what is unthought-of and always be prepared.

Writing a business is a tough job and needs a lot of factors to be considered before finally it is shown to the investors or prospective partners to gain their trust and sentiment. Your plan should be designed in a way that paints a coherent and realistic picture with a hint of your enthusiasm and determination to make it work. 

 

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Business motivation

Start An Online Business And Become More Successful Than Ever

 If you have been thinking for a while about when to start the business of your dreams, now is the best time. The world has progressed a lot in terms of technology and innovation, and any entrepreneur worth their salt knows that with the kind of tools available today, growing a  business has become much easier. The best option these days is to start an online business considering almost the entire world has shifted online. Whether you are financially sound or not, you can always start an online with minimum to no investment with a wonderful advantage of connecting with a wider audience/consumer base to showcase your skills and making money out of it.

Observing the power and raging popularity of online businesses, we are presenting to you some of the many reasons that are convincing enough for you to either start an online business or take your present business online. Let’s get started.

It Won’t Burn A Hole In Your Pocket

Starting an online business is just going to cost you peanuts, it is that inexpensive. There are some online businesses that you can even start without even investing a single penny. There have been cases where people just started their online business with only Rs, 10,000, and grew their businesses exponentially thereafter because of the connection with the worldwide audience. The fact that you can outsource most of your work and do not require to hire full-time employees is another thing that will save you a lot of money.

Helps You With Work-Life Balance

For ages, the professionals/entrepreneurs as well as their families have been complaining about the work-life balance. This is one of the many reasons why online businesses are being preferred these days over anything else. It allows you to work Depending on what kind of an online business you choose, you can end up making a schedule for you that allows you to have a life of your own and some downtime to relax. Another huge advantage of running an online business is that you are free to choose whichever location works best for you. You can end up working on a bench in a=park surrounded by greenery or far away in the mountains away from the hustle and bustle of the city. 

Growth, Income, And Development

What happens when you move your business online? You expose your business to a wider set of audiences. However, it is of extreme importance to learn and implement some very important techniques such as internet marketing, search engine optimization, and social media optimization in order to reduce your working hours and encourage growth for more income.

Your online business encourages growth in many ways such as it runs 24*7 without you being present there to monitor every single activity. People will check your website, buy the product, make the transaction, and leave happily while you are asleep dreaming of how to grow business even further. Running an online business is a process that will earn you very good money given that you are consistent, continuously learning, and implementing those learnings.

Get To Be Your Own Boss

If you have been looking for an opportunity to get rid of the job that makes you follow orders that you do not even remotely identify with, online business has come to your rescue. Now that you have gotten a hang of professionalism, why not put that professional experience to best use working for yourself and making much more =money than you already have been making? Even if you are not at all bothered by your job and your boss, it will still prove to be a better experience for you to develop new skills and inspire the leader within you.

With online businesses, we can not manage to see the end of possibilities and the amazing ideas that you can start with an extremely low investment. Now that you clearly see that there won’t be unnecessary costs and bills to take care of, there will be flexible working hours, and you will get to work wherever you want, we don’t know if you are left with any good reason not to give online business a try. Just know that E-commerce has taken over the retail world and if you want to get a piece of this cake, now would be the best time to join the party.

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Business motivation

Crucial Tips To Launch A Successful Business

It is said that it is better to be safe than sorry later and we strongly agree. Starting a business is one hell of a task that has the potential to make even the best of the lot anxious and nervous enough to make mistakes. This article is intended to be a manifestation of our efforts to help the entrepreneurs with some business tips that could help them take the required decisions with utmost confidence and sincerity.

Your ambitious dream project will need the best of everything that you have got, be it a perfect idea, your work ethics, the skillset, confidence, or perseverance. Once you figure out the balance between all these factors and support them with some important business tips, no one can stop you from becoming successful.

Be A Sponge that Soaks In All The Knowledge

From the moment you think of an idea of starting your own business, consciously or unconsciously, you tend to observe every little thing that revolves around that idea. This is a  habit that needs to be developed as it helps you conduct productive research around your niche. Now that you know this is an important and basic step to follow, make a conscious effort to talk to the market experts, your mentors, your friends, and your family. Hear what they have to say and pay attention to everything that could make your business launch successfully and stay afloat in the future.

Solve A Burning Problem

What business idea according to you has a brighter future; the one that you have always wanted to do or the one that actually solves a busting problem of society? Although it is important to step into something that has your interest and it’s the most important that the product you develop actually solves a problem. Don’t try to become an ordinary salesman, but aim to become a problem solver. This will have you spend a good amount of valuable time into thinking about what should be your niche. What is that one business idea through which you can serve society as well as fulfill your dream?

Too Many Experts Spoil The Broth

We are all aware of this saying which means when too many people try and work on the same task, things tend to go haywire. Similarly, when as a new and inexperienced business owner, you introduce many features and products at once, it generally confuses the public and complicates your business management. To avoid the whole fiasco that could shatter your dreams, we would highly recommend you to write down all the services/products that you want to offer and narrow down one of the many that will help you get identified in the market by strengthening your presence.

Make That Money Work In Your Favour

It’s good to count your blessings but even more important to count those coins when it comes to preparing a budget for your business. When you are done researching the business that you want to set foot in, you should now look at all possible expenditures that will come your way. Calculate all the expenses and increase the amount four-folds. Yes, Four folds because there is much that you will miss out on and it’s always a better option to be over-prepared than to run short on funds once you are on the battlefield.

No matter how amazing a pan to roll out, it’s highly unlikely that events will unfold the same way you had planned. All you can do is to stay wary of all things important for successfully setting and operating a business. We hope that the tips we have shared with you will help you widen your horizon and will push you to see things from a different perspective.

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Business motivation

BharatPe Gears Up For Loan Disbursal as It Expects SMEs to Bounce Back Ahead of Festive Season 2020 Amid COVID-19 Pandemic

Mumbai, October 2: BharatPe is gearing up for loan disbursal ahead of the festive season as it believes that the MSME sector will revive soon. The company announced that it has already disbursed loans to the tune of Rs 150 crore in the ongoing quarter with the help of its partners and it has thus become the top fintech lender for merchants in the pandemic.

The Small and medium-sized retail businesses are prepping up and gearing for the upcoming festive season. This surely comes as a ray of hope amid the gloom in the market amid the coronavirus pandemic.

BharatPe in September alone recorded over Rs 80 crore in disbursement and it targets disbursing Rs 1,000 crore in the rest of the FY21. It has plans of ramping up the loans disbursal figure by seven times this year, according to the Financial Express report.

Taking full advantage of this time, the company also plans to focus on launching new products for merchants with an aim to help their business grow. BharatPe currently allows loans in the range of Rs 20,000 to Rs 7 lakhs for up to 15 months tenure. The merchants can repay the loan amount in the form of small daily or weekly instalments.