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Business motivation

A Success Story of Indian Startup that Braved the Pandemic to enter the Elite Unicorn Club!

In 2020, when the global pandemic of COVID gave birth to revenue crunch and economic slowdown due to the resultant lockdown, some Indian Startups acquired the status of Unicorns.

11 Indian startups in 2020 managed to brave the storm and raise funding to gain a valuation of more than $1 Billion to enter the elite Unicorn club. Today, in our Unicorns 2020 series, we are going to talk about ‘FirstCry’.

The successful startup FirstCry achieved its unicorn status after a decade since its inception. This Indian startup achieved its status in2020 by acquiring a funding deal of $400 million from SoftBank and raising its valuation to $1.2 billion in February, last year.

Founded by Supam Maheshwari and Amitava Saha in 2010, this Pune-based startup is an online and offline platform that offers a wide range of products for babies, kids, and moms. Supam Maheshwari, an IIM Ahmedabad pass out did engineering from Delhi College of Engineering began his entrepreneurship journey, early in his career.
His first company was an e-learning company called Brainvisa Technology. However, Brainvisa was acquired by Indecomm Global for $25 million in 2007.

Now a successful startup, Initially, FirstCry was full of struggle! Supam was facing challenges on an individual level, as he was about to become a father. His occupation at that time required him to travel abroad, frequently.

Many times, he would carry stuff for his new-born baby girl as the products available in the foreign country was more trust-worthy. Some of the products that he brought from abroad, did not exist in the local Indian market.

Hence, The idea of FirstCry was conceived with a desire to resolve the problems of millions of Indian parents who struggle to find the best product for their babies and kids.

Today, FirstCry has emerged as an undisputed leader in the omnichannel baby and mother care products segment. The brand offers more than two lakh baby and kid`s products across 2,000 brands. It has more than 300 stores, spread across 125 cities.

While the first tranche of $300 million has already been received by the company, the remaining Rs 703 crore ($100 million) has been reserved by SoftBank and is expected to be released on the second anniversary of the transaction in January 2021.

‘When failures hit you, you hit the failures back with Bounce Back’. FirstCry is the best example of how an Indian startup can succeed with a clear goal and a concrete business plan. For more such inspiring stories, visit www.badabusiness.com .

To know what it takes to establish a successful business, join our Everything about Entrepreneurship course. To know more, click here: https://www.badabusiness.com/?ref_code=ArticlesLeads !

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Business motivation

Digital Transformation: 4 Reasons SMEs need to go online!

Over the last couple of months, it has become quite evident that digital transformation is imperative for every business, especially SMEs. Digitalization has become a non-negotiable requirement without which companies will fail to run afloat.

Gartner published a report according to which 70% of the organizations during the challenging times in 2020, intend to leverage technology more effectively than ever to reduce TCO (total cost of ownership).

Though there is a basic reluctance, digital transformation for SMEs is a bus that they need to hop-on, more out of necessity than a desire. While big companies have already embraced the change, SMEs need to create a road map.

Although there are many more reasons to take your business online, check out the top 4:

Attract More Customers

Enhanced visibility means more customers! Going digital will increase your engagement with the target audience. Customer relationships will become better as you gain access to statistics and market insights through different tools. This will help you create better products and devise new marketing strategies.

  1. Smooth Operational Process

Technology can automate many core processes and increase efficiency. As a digitized SME, it will help you in better management of the available resources. It will also give you more control over logistics.

  1. Identify Shortfalls

Digital transformation of MSME can figure out the areas that require improvement. Digital tools can enable the smooth tracking of employee productivity, training schedules, and identify other shortfalls in the workforce.

  1. Risk Management

Data is the new oil, which means it is invaluable. Hence, going digital will help you protect the company`s sensitive information. Plenty of security software is available through which you can keep tabs on financial data and physical assets via advanced surveillance.

  1. Reduces Cost

Digital transformation for SMEs can also help reduce operational costs by automating core processes, thus reducing the need for more manpower.

As more and more industries are getting digitalized, SMEs must build an internal strategy to adopt the innovation as they contribute a major chunk to India`s GDP.  Taking your business online is not difficult if you have step-by-step instructions and the correct information.

To tackle all the challenges you are facing in digitalizing your business, you can learn and take the experience of 2000 years of the most successful billionaire businessmen. To find out more about the courses, click https://www.badabusiness.com/psc?ref_code=ArticlesLeads 

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Business motivation

WhatsApp Shopping ‘Cart’: A Smart Tool for Smart Business Owners!

Now, along with staying connected, WhatsApp users can place orders with the new ‘carts’ feature in the app.  With more than two billion users base worldwide, WhatsApp has more than 340 million Indian users, which makes India WhatsApp`s biggest market.

Having such a vast audience, WhatsApp has gained the attention of small business owners and retailers. This Facebook-owned instant messaging app has allowed small retailers to sell their products via their platform service and has become a ‘WhatsApp e-commerce store’.

According to a recent Harris Poll survey, highlighted by WhatsApp revealed that 76 percent of adults in India said that they are more likely to purchase from a company that they can contact via an instant messaging app than the one they cannot. 81 percent of the Indians agreed that messaging through a chat app is a much easier, faster, and convenient way to communicate.

Hence, to provide more comprehensive services to consumers and ease for selling small businesses, this instant messaging giant has launched a feature called ‘carts’. Resembling a storefront, this new and innovative feature lets the customer’s purchase products without having to switch to another app.

It also gives them access to explore the catalog, chat and discuss a particular shortlisted product with their friends, family, or colleagues and buy it, right from their chat window.

Small business owners, entrepreneurs, and solopreneurs can use their catalog to showcase their goods or services, and then chat with the customer to coordinate the details and payment. Also, the ‘cart’ feature within the app makes the process of transactions easier for businesses through this app.

“WhatsApp is fast becoming a store counter to discuss products and coordinate sales. Catalogs have allowed people to quickly explore what’s available and helped businesses organize their chats around particular products. With more and more shopping happening through chats, we want to make buying and selling even easier,” WhatsApp said in a blog post.

With ‘Carts’- the new WhatsApp shopping button, people can select multiple products by browsing through a catalog and send the order as one message to the business.

More than 175 million send messages to a Whatsapp Business account every day, and around 40 million people check out a business catalog each month, including more than three million in India.

If you are looking to add your business on WhatsApp business, you should do it without any further delay. The new WhatsApp shopping feature will help you maximize the reach of your business and will help you expand it with a large customer base.

There are more effective strategies that will help you increase and attract customers with zero to low-investment techniques. Discover these smart tips by learning about our Everything About Entrepreneurship courses that also offer 20 Problem Solving Courses. To know more click here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads

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Business motivation

Phone to Fork: How Foodtech Industry in India is bringing a Revolution!

The COVID-19 pandemic has forced the customers to shift their mindset around food in very exciting ways. People rely more on food deliveries due to the imposed nationwide lockdown restrictions and the apprehensions related to virus infection.

According to the National Restaurant Association of India (NRAI), the restaurant industry in India accounts for an annual estimated turnover of Rs 4 lakh crore and employs around 7.3 million people. But thanks to the boom of food tech, the future looks promising!

As more and more Indians are installing food delivery apps on their phones, this innovative space has revolutionized the way we order and look at food like never before. With a click of a mouse or a touch on the smartphone screens, people are enjoying their favorite meals and receiving mouth-watering desserts right at their doorstep.

The food tech in India is expected to grow and even the investors are unable to stop themselves from taking a plunge in this sector.

Though the industry might take time to bloom completely, here are few trends that can help to survive even the small restaurants and café owners to up their business plan:

A Shift in Consumer Behaviour

The pandemic has changed not the way we look at our food, but also consumer behavior. Due to technological advancements, consumers have become more time conscious. From the time taken to prepare an order to the delivery time, tracking is imperative at every step.

They demand high-quality food and are now more interested than ever to know where it is coming from. Social media platforms like Instagram and Snapchat have made it convenient for consumers to become “food producers”. Hence, keeping tabs on the current consumer behavior can be the best food tech industry survival plan in 2021.

Rise of Cloud Kitchen & Ghost Kitchen

As the consumers preferring enjoying quality meals indoor, demand for cloud kitchen has seen an upsurge. The food-tech start-ups and few restaurants are working on slashing costs & serving good quality food. In their quest, the companies have found a cloud kitchen to be an excellent way to offer Indian customers both- quality food along the convenience to receive it right at their doorstep.

Though this concept is new in India, foreign countries are employing it massively.

Food meets Technology

The use of machines in the food industry offers quality and affordability. Machines take down the cost of the company by increasing productivity. The rise of robotics in the food industry is an excellent example of food tech.

The use of Robotics in the global food industry can help to eliminate safety issues and save many work injuries too.

Food tech in India is not just about smart ovens anymore! It is more about health, sensors, and a lot more. When it comes to investing or expanding the food tech industry in India, it is a win-win situation for both- investors and food start-ups.

If you are thinking about having your food start-up or revamping your small food stall, you can do it with zero or small investment. Want to know how? By learning from the experts!

Top 70 business gurus who have started from 0, and are running a successful business of crores today will share their expertise with you.

Discover their Secret Mantra to make any business successful through interactive Hindi videos right on your phone with Bada Business app. Ask your doubts, resolve your queries, and discuss your ideas with India`s topmost industry experts. For more information, visit: https://www.badabusiness.com/?ref_code=ArticlesLeads Click now!

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Business motivation

3 Amazing Digital Work-from-home Jobs for Solopreneurs

The digital revolution is sweeping the world. In a country where internet connections have breached a significant milestone of 75 crores as of August 31, 2020, the medium gives plenty of opportunities to sell your skills and work from home.

As per the latest information by the Telecom Regulatory Authority of India (TRAI), there were 749 million internet connections- narrowband (50.8 million), and broadband (698.2 million) together.

So while businesses are using digital mediums to thrive like never before, the internet has opened a world of opportunities for a new breed of digital solopreneurs.

If you too are looking to give your career wings and earn money, check out 3 work from home jobs:

Creative Graphic Designer

Pictures are worth a thousand words and if they are creative, they can captivate the customers for a long time. If you have a knack for creating appealing designs with the help of using designing software like Photoshop, Illustration, and Coral Draw, you can become a Graphic Designer.

You can do some freelancing projects for magazines and brochures. Create a portfolio to stand out and start your work from home job.

Stock Investing

Stock Investing is not a hit & trial business. It requires deep understanding and in-depth knowledge of products, business models, markets, and portfolio of companies before making an investment decision. Moreover, you can work from home easily, without having to make a huge investment in this business.

Start with a small amount and you can gradually scale up your investments.

Photography

Love capturing life in frames? If you find yourself nodding, then freelance photography is the right job for you. Agencies and print publications are always looking for new budding professionals. So, if you have an eye for detail and the perfection to tell stories through pictures, you can become a freelance photographer.

Success is not a destination, it is a journey that never stops at one place. So, if you are determined to follow your passion and turn it into a full-time work-from-home business, the above-mentioned ideas can help you.

If you love what you do, then you can excel in anything. You can always enhance your skills and find an opportunity in various sectors to work as a freelancer.

If you want to have your own start-up business, you can achieve your goal easily with the experience of the 70 most successful billionaire businessmen who know about every sector like the back of their hands.

Learn their strategies in Hindi and grow your business by implementing them in your practical life. Discover their Secret Mantra to make any business successful through interactive videos right on your phone by clicking here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads

You can also download the Bada Business app available on Playstore & Apple Store. For more information visit https://www.badabusiness.com/?ref_code=ArticlesLeads

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Business motivation

3 profit-making small businesses you can start under Rs 20,000

The global pandemic of COVID-19 has disrupted people`s lives worldwide. Businesses have shut-down and millions of people have lost their jobs. The industries are doomed and economies are trying to get back on their feet, slowly yet steadily. Starting a new business during this time may sound weird to many.

But when you want to succeed as badly as you want to breathe, only then you’ll be successful! Companies like IBM, General Motors, HP, and Disney, and many others bloomed post-Wall Street crash of 1929, followed by the Great Depression. Also in 2020, there are many Indian start-ups too like Pine Labs, the First Cry, Nykaa, and many others that have turned 2020 into their favor.

During the global pandemic, most of the people are working from home. Hence, there are plenty of business ideas with low investment and high profit that can be started in these challenging times.
These businesses do not require large capital and huge tech-investment. If you have got the skills and determined to start-up your business under 20000 here is a list of ideas you can use:

Home Bakery

Bakers make the world smell better! Well, not only does baking make the world smell better, but also enhances the taste as well. The bakery products industry is expected to grow at a CAGR of 2.5% between 2021 and 2026 to reach a value of almost USD 574.05 billion by 2026, according to data provided by Expert Market Research.
(Source- www.shorturl.at/fjlqH)

If you are passionate about baking and know how to blend the right flavours with the right ingredients, setting up a home-bakery would be an excellent business idea under 20K. You can set-up a bakery with a minimum investment of Rs 15k- 20k. Make yummy-looking pastries, chocolates, cupcakes, and more and post the pictures on social media.

Handicrafts

Another business that you can start under 20,000 is handicrafts. From home décor items, glass handicrafts, wall hangings, vases, and other pottery items, you can start a handicraft investment with as low as 20k. You can build your customer base through social media platforms, word-of-mouth, and by setting up an online store.

Organic Soaps

Asoaps is a part of daily hygiene, therefore it is a product that is used by millions and remains in high demand. If you want to start a business, venturing into this segment may prove profitable. This small-scale business can be started with a minimum investment of Rs 10,000-15,000. You can use this fund to source the soaps from vendors to resale them under your brand name. You must have all the necessary certifications and registrations that are required to sell consumer goods.
Start your New Year 2021 on a good note with these business ideas with low investment and high profit. You can kick-start your business quickly with our business training programs. Learn the business fundamentals from the industry experts in just 15 minutes. Access everything you need right on your phone with step-by-step instructions. Find solutions from high-quality content for your business problems anytime, anywhere with https://www.badabusiness.com/life-time-membership?ref_code=ArticlesLeads
If you are waiting for the right time to come, it has come now, and it is now! Click here: https://www.badabusiness.com/?ref_code=ArticlesLeads

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Business motivation

3 Futuristic Business Ideas for 2021 and Beyond!

It’s not important to move first, It`s important to move Fast! Every year thousands of businesses are initiated, but only a few of them survive due to a lack of a futuristic approach.

A futuristic vision that is ahead of its time, efficient management, and sufficient capital are essential ingredients for the success of any business in the long run. Most of the businesses get outdated and eventually they get shut down.

However, the difficulties of life are not dead ends; they are just sweet bends! Developing a futuristic vision is not difficult. Keep tabs on the market trends, industries as well as fast-growing start-ups to understand the scope of these trends in the future.

We have come out with a list of future business ideas that have a bright future for 2021 and beyond:

Outsourcing Business

According to a report by the World Economic Forum (WEF), ‘the working environment will undergo a major transition in the future that will make large companies outsourcing their business.’ A report by Forbes revealed that 50% population of developed countries like Australia, America, and Canada that are working independently will outsource their business projects. The major reason behind this step is to make good profits at a cheap cost.

Freelancing and virtual services will be in great demand in the coming years, especially in countries like India & China. Hence, it is one of the best future business ideas for 2021.

Internet of Things (IoT) Industry

The Internet of Things or IoT refers to a system of interrelated objects, interconnected through the internet, and communicate over wireless networks. Today, from a light bulb to an air-conditioner and TV, everything is connected via the internet and can be controlled remotely.

A Mckinsey report states, ‘if policymakers and businesses get it right, this industry could generate up to $11.1 trillion annually in economic value by 2025.’This is an excellent future business idea for 2021 in India that holds a promising future for the coming years.

3-D Printing

From building houses to human organs, 3D printing has brought a digital revolution. Initially, the printers were expensive and not cost-effective from a business`s perspective. But today, the printers have become affordable and come with innovative features and specifications. This is one trend that is set to pick-up, which makes it one of the best future business ideas in 2021.

The above-mentioned business ideas have a lot of growth potential for the future. But if you have a unique idea of your own, you can go ahead with that too. To ensure that you start your business in the right direction, research the market and your consumer behavior.

When you want to succeed as badly as you want to breathe, only then you’ll Be Successful! No matter what your goal is, anything is possible with determination, hard work, and Bada Business- where you can find all the key fundamentals of business explained in just 15 minutes.

Learn business techniques at your own pace from the industry experts in easy-to-understand language.  Access everything you need right on your phone with step-by-step instructions in Hindi. Find solutions from high-quality content for your business problems anytime, anywhere with https://www.badabusiness.com/?ref_code=ArticlesLeads

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Business motivation

This Indian Start-up is Helping Professionals with Business Automation!

We are living in an automation age in which robots and computers are performing a wide range of routine physical work activities better and more cheaply than humans. Not only physical work, but activities that include cognitive capabilities are also included.

From making tactic judgments, managing inventory, sensing emotions, or even driving, automation is playing a major role in the workplace. For any business small or big, it is imperative to make the most out of the available resources- especially in a world where technology is used to resolve some of the most complex problems.

According to a report by Mckinsey,’ the process of business automation could raise productivity growth globally by 0.8 to 1.4 percent annually’.

The automation of activities can enable productivity growth and plenty of other benefits at both the level of individual processes and businesses. The independent workers and gig workers can increase their productivity and their incomes by spending time on result-oriented tasks.

The Banglore-based successful start-up Superpro.ai recognized the opportunity to help working professionals save time and money by automating the time-consuming tasks. This Indian startup, founded in August 2019 by Gaurav and his co-founders Vijay Goel, Vivek Kumar, and Sagar Ramteke, earns over Rs 5 lakh, annually.

From collecting payments to scheduling consultations, sending follow-up email reminders to generating invoices, and sorting data, Superpro.ai helps in the automation of simple yet tedious tasks by using artificial intelligence.

According to Gaurav Tripathi, Co-founder, and CEO of Superpro.ai, “the Eureka moment happened during the first week of lockdown when one of our Super Professionals Arka Mukhopadhyay contacted us for support. He asked us whether we could help him receive online payments and schedule a Zoom session. We gladly agreed to help him”.

“We received similar requests that were referred by Arka. That`s when we realized that we could build tools that could make the life of independent professionals simpler. Thereafter, we marched ahead with the motto ‘Focus on what you do best, and let us take care of the rest”, he added.

Superpro.ai is trying to reduce the gap between people and making work-related mundane activities easier by enabling tools to serve people. This successful startup in India is focusing on engaging the existing communities and networks of independent professionals by increasing their billable hours.

They also offer analytical tools to professionals to provide them insights on how to improve their performance, maximize their productivity, and grow their business faster. Earlier, it was only available to the big hotshot companies, but now we are making it available for all the independent professionals.

We believe that independent professionals are the actual drivers of any economy’s growth. We see it as a great opportunity to create the perfect tools that save time, money, and effort by helping these professionals turn into “Super Professionals” by using AI”, Gaurav added further.

In addition to backend and analytics, Superpro.ai also allows ‘Solopreneurs’ to create their professional page. Starting with a video message that a user shoots and uploads, it gives them a chance to highlight their expertise and services.

Solopreneurs can also use this platform to offer video-based services like webinars, consultations, live courses, coaching, and training, among others. It also opens a door for businesses who want to get in touch with professionals listed on Superpro, without disclosing their details such as contact numbers and e-mail ids.

Superpro.ai, which has been incubated by SOSV is currently looking to raise $500,000 over the next one month.

Setting up a start-up is not an easy task. However, budding entrepreneurs can learn through our Problem Solving Courses. These courses are designed to give practical solutions & a learning experience to the most common, frequent, and prominent business problems faced by entrepreneurs.

To know more details about our PSC courses, click here https://www.badabusiness.com/psc?ref_code=ArticlesLeads

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Being a Solopreneur: 5 Business Tools to Grow your Business

India has shown a great appetite for innovative ideas, small businesses, data, technology, and the internet. According to the Economic Survey for 2019-2020 that refers to the data from the World Bank, ‘the number of new firms in the formal sector has seen growth by a significant 12.2% from 2014 to 2018.’

“Around 70,000 new firms are created in 2014, the number has increased to 1, 24,000 new firms in 2018, which is around 80 percent growth,” the survey read.

So how can you grow your business in such a competitive environment, if you are a Solopreneur?

Becoming your boss is exciting, yet scary! You get to call your shots, make your own decisions, and work at your convenience. However, wearing multiple tasks at the same time can be a bit overwhelming.

But, no matter how overwhelming it may sound, with the right kind of tools, you can grow your business significantly. Technology is here to build your business and run it smoothly even if it means running it by yourself.

With the right strategy & tech- tools for business growth in your arsenal, you can manage your business easily. Here is a list:

  1. Manage your Time Efficiently

Having a game plan or your to-do list ready can do wonders for your business. Begin your day with realistic and achievable day-to-day goals. You can keep all your daily tasks scheduled in advance with the help of Google Calendar. To keep your to-do list updated, use apps like Evernote and Todoist. These business tools can help you manage your tasks for the day.

  1. Automate to Save Time

Time is money! If you want to save some, you will have to come up with smart marketing & growth-strategies to expand your business operations. So as much as you would love to do everything on your own, you can`t be everywhere at once.

E-mail marketing is essential for a Solopreneur, especially when the business is at the initial stages. However, one way in which you can attain all your objectives is to make use of automation. Automations make sending welcome e-mails, product recommendations, abandoned cart reminders, and even wishing your customers “Happy Birthday” less time-consuming.

  1. Know your Customer

It is always a wise thing to keep tabs on the playing field and your competition. Start with consumer behavior and competitor analysis to see where you stand. This is an excellent growth-strategy that will unfold the hidden gaps as well as the opportunities for you.

  1. Grow a Network

In today`s world where networking can work like a charm, do not shy away from growing your network. Start building your network by attending business events and meeting others from the same industry.

You can also grow your customer base by keeping a database of your customers. Provide them with a personalized experience to attract more customers via word-of-mouth.

  1. Go Online!

Design a business website and build its social presence by using digital marketing techniques and social media platforms. By using social media platforms, you can increase the reach of your brand locally and globally as well.

While you may not have a staff being a Solopreneur, you can still run your business like a pro! However, it could be a little difficult. Without a team to delegate tasks or an excellent business strategy, how can you make sure you’ve got everything covered?

With Bada Business you can find answers to all your queries with our Problem Solving Courses specially designed for Solopreneurs. Our courses will help you with many aspects of your business with the minimum investment of time and money, leaving you free to focus on the larger picture.

Click here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads  to know more about our Problem Solving Courses.

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4 New Year Resolutions for Solopreneurs to Succeed in 2021

Small businesses need to grow and evolve constantly. Though 2020 was extremely challenging for solopreneurs, the New Year 2021 is the perfect time to make business resolutions. Consider these new resolutions as goals to accomplish that will help you revive your business.
Setting up business resolutions gives Solopreneurs a chance to evaluate where they are lacking and how they can improve in the coming year. Here are 4 New Year resolutions for Solopreneurs that will prove beneficial for their business in the long run:

 

Upskill Yourself!

With constant technological development in the world, it is essential to keep yourself updated and upgraded with the market. Being a Solopreneur can be difficult at times due to lack-of-staff and professional expertise related to a particular field. New Year can be a perfect time to learn something new that will prove helpful in taking your business next level. Go for an online business training course and learn something valuable!

Improve Customer Service

Providing outstanding customer assistance is essential for every successful business. Most of the customers have come to expect 24×7 customer service in recent years. While you may be providing excellent customer service, it is essential to work on ways to improve. This will increase customer satisfaction and will bring in more business.

Boost your Marketing Efforts

With Digital Marketing taking the wheel, the marketing trends have changed, completely. If you do not keep up with the changing trends and change your marketing strategy accordingly, you won`t be able to capture the attention of your customers. Learn the new social media strategy to build your online presence and analyze what works for your business and what does not.

Experience over Product

A customer is not looking for a new product, but an exceptional story related to your product that they can share with people. Always weave a story around your product that will make a connection with your customer. A unique product experience will help you generate loyal customers that will keep coming back for more.

Try to interact with your customers by responding to their queries on your page. Include personal notes and leave comments on their posts to create a personal relationship with your existing and potential customers.

Being a Solopreneur can be hard in the absence of a personalized business and growth strategy. However, with Bada Business, you can get all your problems and confusion resolved with fund-raising, Digital Marketing, Time Management, Passive Income, Business Automation, and other online problems solving courses.

For more information related to our courses, click https://www.badabusiness.com/psc?ref_code=ArticlesLeads