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Business motivation

Cost And Worth: Know How To Make Your Coffee Business Idea Worth Investing Your Hard Earned Money In

Is it a good idea to invest your hard-earned money in the coffee business? Is it a good business to start in India? If you are also someone who is struggling to find answers to these very important questions, then we might have something for you that could help you shape up your decision whether you want to start a coffee business in India.

The Indian market is now heavily dominated by millennials who have clearly fallen in love with their beloved beverage, coffee and have made it an essential part of their daily life. Considering how deeply it has made it into the lives of people, the Coffee business is anything but a flop idea.

How To Organize Your Plan For A Successful Business Ahead?

Think about the time a coffee shop attracted you so much that you could he;p yourself but check out the place and ended up having a delicious cup of coffee. What made you enter the shop? What attracted you to that cozy small cafe rather than the coffee giant like Starbucks? The answer lies in how well that coffee shop was organized. The answer lies in how well the owner has used branding cues to make their business strategy successful. 

Coffee isn’t just a beverage, it’s a culture. It’s a culture that we millennials breathe. One might not always visit a coffee shop to drink coffee, there may be several other reasons like a small get together, meeting your friends, catching up with your loved ones. In order to encash these opportunities, always put yourself in the place of the customer and think what exactly is that you are expecting. How would you want yourself to be treated? You will have all the answers that will help you pen down a remarkable strategy that could never go wrong.

Conduct thorough research on already existing coffee shops/cafes and learn a thing or two from them. Know what are the prices that are being quoted to the customers. Please put a lot of thought into the aesthetics of your cafe to match the cozy vibes of this wonderful comfort beverage. Make a detailed plan most importantly for you to see how exactly things are going to fall into place. Give a sincere thought to your goals, financial projections, staff, resources, suppliers, execution, vision, and mission. Make a detailed floor plan for your employees as well, think as an employee of all the things you might need to run the day to day operations. If everything seems fine, you are good to go further.

How To Increase Profitability?

What should be the next goals you should focus on after launching a coffee business? Work on maximizing your profits. But the needle always sticks at “how exactly”. Worry not, we will tell you about a few things to consider to make your business not only survive but thrive. 

The funda of maximizing your profits lies in the reduced operational costs and increased revenue. NOw focus on how you can achieve it. The most effective way to increase your profit is to focus on your A grade customers as well as the frequent visitors. These belong to that chunk of the customer base that will benefit you financially as well as help you publicize your business purely through word of mouth and we all it works wonders. Secondly, take a close look at all the operational costs that your business is bearing. See what are the areas where you can work with cutting the unnecessary costs for it to add to the profit margin.

Keep a strict quality check and run a close inspection every few weeks to ensure a smooth operation and happy guests. Train your staff to be employee-friendly and teach them the importance of hospitality.

A coffee shop business is surely a viable idea to work on but the extent of his success completely depends on how far you will go to make it work. Always remember that hard work and smart strategies neither go out of fashion nor in vain. So, don’t get scared of how long the journey is, rather focus on how to make this journey worth you while with your hard work and dedication.

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Finance

Paytm Launches Same-Day Bank Settlement For Businesses That Depend on Immediate Availability of Funds; Here Are Details

Paytm (Photo Credits: Paytm website)

Bangalore, October 13: Paytm has started same-day settlement facility for all kinds of fund transfers on its payment gateway, the company said in a press note today. This settlement feature will help businesses that depend upon immediate availability of funds for their business. It includes e-commerce companies, government institutions, and all businesses involving inventories.

The feature can be accessed from Paytm Merchant Dashboard or Paytm for Business app. The minimum amount that can be transferred is Rs 50, and the maximum amount is Rs 2 lakhs in a single transfer request. The merchants will be able to define the frequencies and the funds will get transferred automatically. Frequencies can be once a day, twice a day or even three times a day.

As a norm digital payments made to a merchant is usually not settled on the same day. According to industry standard, the settlement happens after one day or two days, depending on the specific day of the week. However, payment startups have been innovating on same day settlements to encourage small merchants who need cash in their bank account daily to start accepting digital payments.

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Business motivation

Marketing A-Z: An Easy And Effective Guide On How To Build Your Marketing Business

Marketing is the name of the magic that keeps a business alive. It is the art of building a community that will later pay off in the form of potential customers. Knowing that marketing is the pulse that keeps a business going, businesses are ready to spend a hefty amount of money on the relevant campaigns. This guide will take you through all the aspects of starting a marketing business in the most practical manner.

Unfortunately, there are many out there who call themselves great marketers promising unreal deliverables. With the help of the steps below, we are trying our best to show you how you can build an extremely effective and credible marketing business from scratch.

Don’t Underestimate The Power Of Good Research

It has been rightfully said that learning and educating oneself is a lifelong process because learning could literally never stop. Some of the very successful leaders around the world will surely vouch for that. So, take it from us and start conducting a study/research on what marketing is all about. What does it have in store for you? How are your competitors performing? What could be your area of expertise? All this is very important to ponder over before you even begin to think about starting a marketing agency/business.

Find Your Grounds, Find Your Niche

The market is a very big world where one could really get lost. However, finding your niche in this big intimidating world could serve as your anchor, would boost your confidence, and will allow you to focus on a particular section of the market rather than half-heartedly pitching everyone. So, our advice would be to find which is that part of your target market that you are most comfortable with and start planning your business around it.

Keep A Close Eye On The Competition

We do not ask you to constantly spy on your competitors, but to observe them keenly to learn how they have been able to retain their position in the market. Once you start observing your competitors, you will get to know what are the strategies that they are applying in order to make it big in the world of marketing business. Narrow down your competition and learn one best strategy from the to later apply in your business or if you can give it your own spin, even better.

Build A Website & Portfolio

To be very honest, in this day and age of the digital era, it is more important than breathing to have a website of your own that screams your personality, speaks to, and attracts your prospects. Work on finding a domain name and hosting service for your website. Once it is done, showcase your best work to date in the most promising manner to earn the faith of your customers.

Let’s Talk Money

What good is a business is it does not have a good business model to back it up? Please ensure to build a viable business model according to the scale you are planning to run it at. If you are new at it working as a contractor or have smaller tasks to do, you can work charging per hour. Whereas, if it is big business, you might want to consider a flat retainer model where you will charge the client monthly.

Spread The Word

Now that everything seems to be in place and looks well taken care of, it will be the chance for social media to take the spotlight. Social Media will help you spread the word that the business has come into existence and is ready to provide its brilliant one of a kind service.

You now have an outline of how you can go about a plan to start your own marketing business/agency. Sure, you will face a few bumps here and there on the journey but they will only make you better and more experienced at what you do. Just follow these steps, and you will eventually find yourself on the other side that is successful, fulfilling, and inspiring.

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Startup

Who Run The World – Women: 5 Home-Based Business Ideas For You

Running a business requires passion, motivation, and lots of initial funds for building your brand and running your company. But, the lack of money can be a reason to stop passionate entrepreneurs. Every business begins on a small scale, and your effort can build a company into a big empire.

Women play many roles in one life and always dream of achieving big. If she dreams of an entrepreneur, then nobody can stop you. In today’s environment, starting a new business can be a little easy with easy access to the internet, technology can help you establish her business quicker and easier than before.

Let’s discuss the popular business idea with women

Open a Popular Thrift store

Yes, you may call it a western culture of thrift store but, this culture is making strong grounds in our country too. Few brands like ‘The Salvage Story, Collections Reloved owned by women who are running successfully. Fast-changing fashion letting the consumer be more excited which make them turn to thrift stores for their requirement.

Social Media can play a significant role in building the brand, and a huge customer list, with this circle of friends and family, can help you certainly in growth.

Turn Newspapers into Bags

When the whole world is working hard towards the use of single-use plastic, therefore many brands and stores are moving towards more use eco- friendly bags like cloth and paper bags.

This brings the increasing demand for such options; one can always start a small-scale venture by converting your newspaper into bags and start selling them to a different store.

Start Online Tutoring

We know the internet has changed our lifestyle to the core now learning online is also a thing, then why you don’t use your talent to educate people. Video calls and online classes have an equal impact, like face-to-face classes.

This business idea only involves investment in IT infrastructure and great knowledge of classes you plan to teach.

Start a Day Care Centre

Another option for women who wish to business women, for then we have a business idea for you in which you just need to be responsible and caring towards children. We have a lot of couples who work and demand quality and good day-care service.

This idea will involve basic investment in setting up a day-care and hiring help. The Flexi loan is enough to meet the requirement for running, such as the facility.

Go Organic with Urban Farming

You have a big house or flat and have extra space in your house then you can step into urban farming which can turn out to be a profitable business idea. Herb farming is a new trend like organic farming both are witnessing a surge in demand. This farming is not limited to fruits, herbs you can start with the flowers also.

This idea can be run staying home and market with the help of social media, friends, and family. But like we said before you should have a keen interest and passion for it for making successful.

We have mentioned just a few business ideas for you, which you can run being home as well. But as we say, women can be great business leaders and innovators because they know how to manage each responsibility with great skill.

 

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Finance

Ninjacart, a Bengaluru-Headquartered Supply Chain Platform, Gets Fresh Investment From Walmart and Flipkart Group

रुपया
Money

Bengaluru, October 12: Ninjacart, a Bengaluru-headquartered supply chain platform got a major business boost after the firm got a fresh investment from Walmart, Flipkart group. Ninjacart sources fresh produce directly from farmers and quickly delivers them to retailers and businesses. This investment follows the one made by Walmart and the Flipkart Group in December 2019, as the companies continue to focus on ensuring access to high quality fresh produce for consumers and retailers. According to a report by IANS, this is the second round of funding comes at a time when Flipkart is focusing on growing its Supermart (grocery) and Flipkart Quick (hyperlocal business).

Launched in 2015, Ninjacart had earlier raised money from top funds such as Tiger Global, Accel, Tanglin, Steadview, Syngenta, Nandan Nilekani and Qualcomm, among other prominent investors. Thirukumaran Nagarajan, CEO & Co-founder of Ninjacart said that the fresh set of investments from Walmart and the Flipkart Group takes us one step closer to our vision of making food safe and accessible for the billion people and changing the way food reaches our plate.

Kalyan Krishnamurthy, CEO, Flipkart Group, said in a statement said that the e-grocery market in India has seen tremendous growth over the past several months as people have increasingly taken to ordering groceries and fresh produce online. “At the Flipkart Group, we are focused on ensuring that we continue to work towards developing new and innovative ways to meet our customers’ needs in this space through the growth of Supermart and the recent launch of Flipkart Quick”, Krishnamurthy said.

In the months to come, Ninjacart will use the capital to expand to new markets and build new offerings and supply chains for emerging customer segments, reports said. The firm while continue to innovate on the supply chain to make it more efficient, reliable, and profitable. The transaction is expected to close by the end October, Walmart and the Flipkart Group said, without disclosing the financial details.

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Student

Delhi Skill & Entrepreneurship University’s First Academic Session Expected to Start in 2021 in Close Consultation With Companies

Entrepreneur (Photo Credits: Picpedia)

New Delhi, October 12: The Delhi Skill and Entrepreneurship University’s first academic session is expected to start in 2021 in close consultation with companies. Delhi Chief Minister Arvind Kejriwal on Monday said that these companies will be treated as ‘customers’ in this endeavour, so that courses are in tune with the industry demand and students are greatly benefited. The Chief Minister made the comments after meeting the newly appointed vice chancellor and board members of the university.

The Chief Minister said that students will be imparted skills and training at the university so that they can easily get a job as soon as they pass out from the institute or can pursue business by getting hands-on business training. “The Delhi Skill and Entrepreneurship University has been established through an Act of the Delhi Legislative Assembly. I am glad to announce that the university has started functioning today. The first board meeting of this university was held today,” Kejriwal said at an online press conference.

Deputy Chief Minister Manish Sisodia, who holds the education portfolio, said the university will have a focus on quality and quantity – provide high-quality courses in the entire spectrum of skills training from traditional skills to those of the future and ensuring that the intake of students is large enough to cater to the existing demand.

According to reports, the government has appointed Dr Neharika Vohra, the head of the Centre for Innovation Incubation and Entrepreneurship (CIIE) at IIM-Ahmedabad, as the vice-chancellor. Meanwhile, the board members include Pramath Raj Sinha, founding dean of the Indian School of Business and Founder of the Ashoka University, Genpact founder Pramod Bhasin, Naukri.com founder Sanjeev Bikhchandani, entrepreneur Shrikant Sastri and IP University founder Vice-Chancellor KK Aggarwal.

The Chief Minister said that the Delhi government has appointed the vice-chancellor of the university and its board members. “I spoke to all the board members and told them that the only objective and ideology of this university will be ensuring jobs for every student passing out from this university, or they should be able to pursue business,” Kejriwal said. He added that the first academic session is expected to start next year, in close consultation with companies who will be treated as customers in this endeavour, so that courses are in tune with industry demand.

The chief minister said that those designing courses will show the curriculum to industry bodies and companies and ask them if students who learn this will get jobs. “The university should also address the qualitative gap that exists in the skilling sector. This was seen when all industries, businesses, shops, and markets were shut down during the coronavirus-induced lockdown, and people lost their jobs,” he said.

During his address, Kejriwal said that with the easing of restrictions of the lockdown, he met people who did not have jobs, and those who had businesses but did not have people to work for them. “It means that both were available, but they could not come together on a platform. “On one hand, many young students are unemployed and on the other, industries are not able to find skilled and trained labor. If we impart skills to our children, the industries will give them jobs,” he said.

 

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Business motivation

Sell Coffee Online: Steps To Launch A Successful Online Coffee Business

 Believe it or not, this is something new that is becoming more important to millennials than just food, clothes, and shelter. Coffee! Yes, coffee has been so deeply integrated in our day to day life that it seems difficult to survive without this magic potion.

Online Coffee Business, especially, has been becoming very successful amidst this pandemic as people have shifted towards ordering a hot brewed coffee online, rather than going to the coffee shop themselves. Keeping all this in mind, we will introduce you to what all it takes to launch an online coffee business.

How Exactly Is Online Coffee Business A Profitable Idea?

We all know that Money could be the most important and efficient motivator when it comes to starting a business. The online coffee business, too, could generate greater revenue if done in the right manner. With a very high number of people who consume this beverage daily, if not several times a day, there is a lot of scope to gather a huge customer base for your business which would end up in some very high profits.

On top of everything, you will have the advantage of branding cues that you can use in the most creative and innovative manner to attract customers to your sweet little brand. This is because when it comes to a high commodity product like coffee, one generally goes for branding cues rather than leaning towards a very well established brand promising the best quality product.

All You Need To Know To Start An Online Coffee Business

With all these steps mentioned below, we will put our best foot forward to make you understand what are steps to follow if you want to start your business from scratch.

Decide If You Want To Take Full Control Or Would Prefer Dropshipping

There are two ways you can operate your business. One is by using a third-party manufacturer to outsource and store the products you sell, known as dropshipping. The other option is to take full control of the business and sell your products directly to your customers online.

Take Your Time Finding The Best Supplier

Never settle for an average supplier that “just works”. Do your research and find your business strong support in the form of a great coffee bean supplier. It is very important because no matter how you try to save your business with the help of amazing marketing strategies, it’s the quality of your product that will decide the fate of your business.

Decide Your Products Wisely

Based on where you are starting your business and what are the demographics you are targeting, it’s very important to decide what all are the products that you want to sell. Just Coffee beans and beverages won’t do, you will need to add some more interesting products. Now it’s completely up to you if you want to sell snacks that go with your coffee or coffee-flavored items.

Build Your Brand

Building a brand is very crucial for your small business. You need to find out your target audience, work on developing a tone of voice and an online personality, think of the perfect name, design a catchy logo, as well as innovate a tagline that speaks volumes to your customers. 

Set Up Your Store Online And Let People Know

When all this is done and the concept of your business is crystal clear to you, you will need to build an online store. Make sure this online store has all the information your clientele may need. Once you build the store, let your current clients or the potential prospects know that you are open for business.

We hope that with this basic outline, you will be able to see a clear picture of starting an online coffee store. These topics broadly cover all the aspects of launching a successful coffee business. Now, we’ll leave you to ponder over it and realize the true potential of this business because, in coffee, the world trusts.

 

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Business motivation

You Can, You Will – 4 Solutions For Women Entrepreneurs to Ensure Business Growth

Once you believe in yourself to make sure you can lead your team on the road to success, with your leadership, then you can take your venture to the heights. In the past few years, women entrepreneurship has experienced significant growth. Women make up nearly half the population in our country, still only 14 percent of businesses run by women.

By the efforts done by the government focusing on women entrepreneurship, there is a huge path forward for women entrepreneurs of tomorrow.

Let’s have a look at some of the steps for women entrepreneurs to kick start their business.

Assuring your Finance Access

A major setback for women who run a business is access to finance. Generally, women face difficulty in finding to come up with guarantors for the loans as the most assets are under their name. As we know, both banks provide collateral-free loans to women entrepreneurs.

But information regarding this tough to access and make it a huge challenge to secure these loans. Here when technology solutions should be provided and given complete knowledge about it.

Ensuring Constant Skill Development

Skill development is important for everyone as it enhances your productivity and gives you the right direction. Being an entrepreneur skill is a significant factor, therefore ensuring to provide knowledge and skills for yourself is important for running a successful business.

We need to provide a digital solution through online courses centric solution for women entrepreneurs. In the times where formal education can be a challenge to balance in day to day life, but technology solution provides an opportunity and make learning easy.

Bring Women Entrepreneur Online

As per the few studies, only 30 percent of female entrepreneurs use the internet, and less than one-third of Indian MSMEs are online. Bringing them online will provide immense opportunities for them to reach out to their target audience. This solution allows women, entrepreneur to access to online learning, bring their business on the social media platform, and access to government e-services.

Therefore, one step can bring so many solutions to benefit women entrepreneurs.

Catering Specific Requirements Of Indian Women Entrepreneurs

Today in our society where women entrepreneurs face not one but many hurdles and challenges which is not yet addressed. Providing solutions to these problems can help them in their growth as well as business.
Currently, available technology solutions can provide adapted to address their needs and problems which they face every day.

Helping women entrepreneurs will not help in their venture growth, but also their personal growth too. By leveraging, technology and connectivity will help them to work from home and cancels long travelling issues. These are a few solutions that can help women entrepreneurs grow in our country and give a platform to show their great leadership skills.

 

 

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Business motivation

Tips to Help You Smoothly Run Your Small Online Business

Technology and the internet have changed our lives in many unthinkable and unimaginable ways and nobody is complaining. The reforms that have been brought as a combined result of the internet and technology is nothing short of a revolution. Now the internet is not just a medium to entertain yourself, it has become one of the best ways one can make money.

This article is all about us helping you with some amazing tips to run a successful online business. So, let’s dive in together to make the most of this connected world.

Keep An Eye On The Trends

Social media is a world where things, patterns, and trends evolve and change in the blink of an eye. If you want to make the most of the digital space, you ought to keep an eye on the latest trending. These constantly evolving trends on social media will help you keep up with the newest ways to market your business as well as with the branding.

Persistence Is Key

Let’s all be real about success. Although it comes easily to some, others have to work their hardest for quite some time. It is in the public domain now that for a business to become profitable, it at least takes somewhere around 4-5 years. Yes, that’s how long it takes to be somewhere closer to what you call a successful entrepreneur. We suggest you take inspiration from the success other businesses are achieving rather than comparing your progress with them and demoralizing yourself. Promise yourself to be persistent and never give up because even Rome wasn’t built in a day and your business is no exception.

Always Stay Connected

Yes, dear readers. There is no point in starting an ONLINE business if you can get yourself a speedy internet connection 24*7. We say 24*7, because an online business is something that never sleeps, well mostly. Before you even think of starting an online business make sure that you have a great internet connection because your livelihood is going to depend on it.

Keep An Eye On The Competition

No, we do not ask you to wake up the green monster also known as jealousy, we simply ask you to observe and keep a track of what the competitors are doing. These observations won’t only make you in the loop of what’s new that your competition is practicing as well as it helps you learn what are things that have been done wrongly by them and you can learn your lesson. It is as simple as that. Invest in a social media monitoring tool to stay aware of what your competitors are up to.

Maintain The Online Reputation

Maintaining your online presence and reputation can play an important role in maintaining and showcasing a positive identity amongst the netizens. Now that even the smallest of the business understand the importance of online reputation management, digital marketers are investing a good amount of time controlling what’s being published around their brand in the digital space. Again, investing in good social media listening tools could be important as it helps you stay in touch with each and everything that is written for and around your brand.

The technology, smartphones, and basically the internet has changed the dynamics of the business world. Businesses are constantly evolving with the necessary changes which are very crucial in order to not become obsolete and always stay relevant. We will leave you with these tips that will help you do just that. Good Luck!

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Business motivation

Goldmine For New Entrepreneurs: Business Tips From Successful Entrepreneurs Around The World

Building your own business brings along a sense of financial freedom and achievement which can be expressed in words. However, the journey to this sense of achievement and financial freedom is anything but easy. Any entrepreneur worth their salt would vouch for how much it takes to build a  business from scratch.

Some very useful business tips from some very successful entrepreneurs around the world will help you understand the essence of entrepreneurship to help you understand the concept in its entirety. 

Put Yourself In The Shoes Of The Customer And Try To Fill The Gap

Time and again it has been said by many that in order to come up with a world-class business idea is to look into the gaps between the market and the consumer. First and foremost, try and put yourself in the position of your target consumer and think about what’s the need of the hour and how can you help fulfill that need. Observe your surroundings and the environment and try to find your niche with the help of which you can serve society!

Observe And Learn

When a brilliant idea strikes your mind, you get on the top of the game to start executing the idea as soon as possible. However, that may not be the wisest of the decisions. In case the business idea belongs to a field or domain that you are fairly new to, it is advised to get some hands-on experience first to understand how things work at the grass-root level. Even for a rocket to reach for the stars, it has to find its ground first.

Lend That Feedback An Ear

No matter how confident you are of your idea and planning, hearing what your near and dear ones have to say could really be beneficial. They will give their feedback from the perspective of your future prospects. How could that not be beneficial? With all the valuable feedback you can make appropriate changes to give your business a chance to shine even brighter.

Nail That Execution

Businesses often try to hire people with super high creativity level but tend to forget to hire those who actually have the ability to turn that plan into a reality by seamless execution. Execution is that very stage where most of the businesses feel overwhelmed due to how underprepared they have been throughout the planning phase. Don’t let your business entrap in this situation and try a striking balance between planning and execution.

Market Your Product Only When You Are Absolutely Prepared

New businesses often tend to make a mistake by spending a huge chunk of money on the marketing campaigns without being absolutely sure of the product/service or the ways they are going to measure the performance of the campaigns. That’s a big No-No! Go for these extensive marketing campaigns only when you are prepared with your marketing goals and the KPIs to measure the success of your campaigns. 

Establishing a business while emerging as a capable leader is already a task daunting enough that you can use all the advice that people have to give to you. If you are selective with your approach, go for seeking advice from the people who have already aced the game, the experts. You have nothing to lose but a lot to gain from the wisdom the experts have.