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Startup

5 Weird Startups In India That Can Inspire Your Business Goals

Summary: Startups are all about exploring new opportunities, balance, and satisfaction. Sometimes it is also about turning a weird idea into a reality.

Startups are all about exploring the roads less taken and coming up with solutions to the existing challenges that we are facing. It also means spotting new opportunities to find balance and adding value to human lives. However, it also means fulfilling the needs of your customers and giving them what they are looking for — a product or a service that can make their lives more fulfilling.

If you ask any business coach or a mentor, he or she will always suggest that when you are thinking about starting a new venture, it is best to introspect before you can ideate a startup. But this does not mean that you should not experiment or try new things. If you think that your new startup business idea is a little unusual for the market, YOU ARE NOT ALONE!

Here are five startups in India that are weird, bizarre, and fun! We hope they will inspire you to go all out with your startup business idea:

1. Eat Your Spoon & Forks

Love baking cakes in unusual cakes but lack the courage to start it as a business? Meet Narayana Peesapaty, who is the founder of Bakeys Foods Private Ltd. Based out of Hyderabad, his startup creates cutlery items that can be eaten. His edible range of cutlery items is made from millet, wheat, and rice making them a perfect alternative to plastic cutlery which is the major contributor to plastic pollution in the environment.

2. Now Get Your Prasad Online

Before the rise of the e-commerce business, seldom anyone would have thought that one can order Prasad online. In India, we all are so used to going to our permanent ‘Mithaiwala’ located at the corner of the street that ordering Prasad online might feel like sinning. However, it is true and possible with ‘Online Prasad.’

Online Prasad is a startup that offers home-deliver Prasad and other spiritual items, book travel, and lodgings for the avid traveler. Talk about using technology to bring people closer to spirituality. Do you have an idea but need guidance to start it from scratch? You can hire best business coach to gain in-depth knowledge about starting a business.

3. Parihug

A hug can do wonders and based upon this concept, Parihug came into existence. Started by a 19-year-old student from Cleveland, Ohio, Parihug offers you a teddy that hugs you back. It creates digitally connected teddy bears that can give people hugs from any distance. Two paired Parihug bears have sensors embedded within them so that loved ones can virtually hug each other across any distance!

4. Bags & Baggage

Many people migrate to other cities away from their hometowns for jobs, studies, etc. This makes setting up homes with essential household items such as beds, linens, stoves, utensils, etc. difficult for many people. To resolve this problem, Bengaluru-based Boriya Bistar offers all these basic and inevitable things in a ‘bundle’ package which can also be customized based on the quantity required for let’s say number of bed linens or bowls or washroom buckets, etc.

5. Pay Tribute to Deceased

A Gujarat-based startup Shradhanjali.com is the online memorial portal for paying tribute to loved ones who have passed away. Users can create a memorial profile, and biography, set anniversary reminders, upload photos, and post condolence messages in multiple languages along with videos for their departed loved ones. You can also choose from one year or 5 years subscription for INR 999 and INR 3,999 respectively.

If you think that your startup idea may sound bizarre, you might want to THINK AGAIN! Beyond the media, glare, and rounds of seed funding exist a few startups that are completely unusual yet offer great opportunity and inspiration. All you need is a passion to follow your dreams!

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more about our courses, visit: www.badabusiness.com

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Startup

7 Secrets To Grow Your Startup Business Rapidly!

Summary: There is no sure-shot formula to success. But you can boost your business’s growth with these amazing tips.

There is no such thing as overnight success. Yes, you can get viral for a creative post or a thoughtful tweet on social media, but getting success instantly is still not possible. Owning a business gives you a sense of freedom and empowerment. You build things from scratch and watch them grow. But success is not guaranteed!

Business owners have to make decisions every day to accomplish their short-term and long-term goals. They have to focus on networking to develop lasting relationships with other entrepreneurs, potential clients, customers, and vendors.

But success has no instant formula! Only your passion, determination, hard work, grit, and perseverance can help you to grow your business into a successful venture. Here are seven tips that no one will tell you about:

1. Hire the Right Staff

Before you can think out all the ways to take your company’s growth trajectory upward, you will have to hire a team that will empower you to achieve your goals. Hiring the right people for a particular job role is a surefire way to ensure fast growth. With hardworking employees dedicatedly to working towards your company’s success, your business will be better equipped for continued growth.

In addition, delegating tasks to focus on important tasks will free up your time and energy, allowing you to perform at your best and cultivate a collaborative work culture.

2. Reduce Your Risks

Risk is a significant part of starting and growing a business. It is impossible to control everything, but there are many ways to limit internal and external factors that can be a direct or indirect threat to your company and its growth. You can also hire a business coach in India to ensure you are on the right track.

3. Be Open to Changes

Having an agile approach to development, both in your product and your company will help your business to grow quickly. To become a successful startup it is important to develop the ability to switch directions quickly in response to the volatility of the market. By allowing yourself to adapt and change quickly, you’re able to test different approaches to business and find out what works best.

4. Focus on Your Customer Experience

Customers’ perceptions can make or break your business. Deliver quality experiences and great products, and they’ll quickly sing your praises on social media; mess it up, and they’ll tell the entire world even faster through bad reviews and feedback. Fast growth depends on making your current and potential customers happy with their experience.

As compared to large companies, being a small business owner gives you a better opportunity to connect with your customers and respond to their queries promptly.

5. Invest in Yourself

In the early stage of your business, it is unlikely for you to see huge profits. So any money that you do make should be invested directly into your business. While it might be tempting to save all your profit, it is advisable to invest in your business’s growth, so that you can reap bigger benefits later on. Determine which part of your business needs more attention and try to work on it.

6. Focus on Digital Marketing

Marketing is imperative for every business. But many companies do not focus on marketing and advertising because of low budgets. Hence, digital marketing is a perfect solution to grow your business’s reach. Create profiles on all of the major social media platforms. It will allow you to better market your business and interact with more potential customers.

7. Hire a Business Coach

Businesses do not become successful overnight. If you want to be successful, you have to challenge yourself because no one else will do that for you. You can also consult a business coach to gain in-depth knowledge about various aspects of a business. A business coach comes with years of experience because he has walked the road himself. His expertise can help you to navigate through various business challenges.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more, visit: www.badabusiness.com

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Startup

5 Indian Startups To Join The Elite Unicorn Club In 2022

Summary: Seven months into 2022 and India has already added 19 new unicorns.

While 2021 was a blockbuster year for unicorns, the year 2022 has started just on the right track. Just seven months into the year, India has seen 19 startups that have entered the elite unicorn club. The total count of Indian tech startups to enter the unicorn club stands at 105.

Let’s take a look at the number of startups that have made it to the club:

1. FRACTAL

Founded in 2000 by a five-member team, Fractal is an AI and advanced solutions startup. The core team of Fractal is an IIM Ahmedabad alumni- Pranay Agrawal and Srikanth Velamakanni along with Nirmal Palaparthi, Pradeep Suryanarayan, and Ramakrishna Reddy.

Its latest round of funding made it the first entrant into the unicorn club in 2022. Fractal has raised a total of $685 Mn funding  over 5 rounds. The Private Equity round saw $360 Mn raised from TPG Capital Asia and secondary share purchases from funds advised by Apax Partners.

This startup of India has also raised $100 Mn from the Malaysian sovereign fund Khazanah in 2016. The 21-year-old startup provides artificial intelligence and advanced analytics solutions to Fortune 500 companies. Fractal Analytics is among a handful of companies that have taken over two decades to enter the unicorn club.

2. LEAD

By raising $ 100 Mn in a round led by WestBridge Capital and GSV, LEAD School has raised a total of $166 Mn in funding over 5 rounds. Founded by Sumeet Mehta and Smita Deorah in 2012, this Mumbai-based startup was the first Ed-tech startup to enter the Indian unicorn club in 2022.

In 2021, edtech startups raised over $4.7 Bn to emerge as the third-most funded Indian startup sector 2021, with only eCommerce ($10.7 Bn) and fintech sectors ($8 Bn) attracting more investment.

This edtech startup of India enables schools to combine technology, curriculum, and pedagogy into an integrated teaching and learning system. It is the country’s sixth edtech unicorn after BYJU’s, Unacademy, Eruditas, UpGrad, and Vedantu. LEAD claims to have more than 5,000 schools from across 500 Indian cities on board, serving more than 2 Mn students across the country.

3. DEALSHARE

2022 saw this Bengaluru-based startup Dealshare entering the unicorn club at a valuation of $1.62 Bn. The Bengaluru-based social commerce startup raised $165 Mn in a Series E funding round. The round saw participation from existing investors, Tiger Global and Alpha Wave Incubation, alongside new investors, Kora Investment, DF International Partners, and Twenty Nine Capital Partners. The segment’s biggest milestone last year was Meesho’s entry into the unicorn club.

DealShare was founded by Vineet Rao, Sourjyendu Medda, Sankar Bora, and Rajat Shikhar in September 2018. Targeting the middle-class population, enables first-time internet users to shop online. The startup’s gross revenue has increased by 10X over the last year with an ARR of $750 Mn for FY22. It sells grocery and household essential products through social media and messenger platforms like WhatsApp.

4. LIVSPACE

With its series F round, Livspace became the sixth unicorn of the year. The Bengaluru-based startup raised $180 Mn from American investment giant KKR & Co, Jungle Ventures, Swedish retail giant Ikea, Venturi Partners, and Peugeot Investments.

Founded by Anuj Shrivastav and Ramkant Sharma in 2014, Livspace is a home renovation and interior platform. It provides an end-to-end home design experience. The startup’s online marketplace also offers software tools that can help designers and homeowners design interiors. Livspace has raised close to $450 Mn across 10 funding rounds. It has raised $90 Mn in a series D round, led by Switzerland-based investment firm Kharis Capital and consumer space-focused Venturi Partners.

5. XPRESSBEES

With its Series F funding round led by private equity funds Blackstone Growth, ChrysCapital, and TPG Growth; the Pune-based startup Xpressbees is the latest entrant to the Indian unicorn club of 2022. The round also saw participation from existing investors Investcorp and Norwest Venture Partners, thus helping the startup’s valuation soar close to $1.2 Bn. With this investment, Xpressbees total funding has touched $500 Mn.

Every successful business was once just an idea. It is determination, persistence, passion, and grit that turn imagination into a reality. If you too have a business idea, don’t hold yourself back! Work towards it with professional guidance from the experts.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer exclusive Foundation courses, specialized courses, and value-added courses. Join our Business Coaching Program that will help you to gain deep insights into the business world. To know more, visit: https://www.badabusiness.com/BCP-Event/?pp_code=BHBB000078&ref_code=SM

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Business motivation Startup

7 Low-Cost Business Ideas You Can Start From Home Today!

Summary: Start a home-based business with minimum funding. Here are 7 business ideas.

Are you looking to launch your own business, but don’t know where to start? Just relax. You are not alone. Today, many people want to start a business on their own, and for good reasons. On an average, people have two-three careers during their work-life. Also, with the great resignation in full swing, many are looking to become their boss or small business owner by turning their startup business idea into a reality.

If you want to become your own boss, then we have good news! Starting a home-based business is super easy and without risk. You can start it with zero to minimum investment and determination to be successful. Here is a list of seven startup business ideas that you can start right from home:

1. Accountant

Apart from the qualification, little experience, training, or licensing may be needed. Before starting you need to list out what are the services you are willing to offer. Do you simply want to do bookkeeping for small businesses or do you want to be more involved with services like maintaining balance sheets, income statements, or financial reports on a monthly, quarterly, or annual basis?

To start and grow your business, you can listen to the best motivational speaker Dr. Vivek Bindra here;

2. Business Plan Service

Think you are good at creating excellent business plans that constitute scaling? Well, then you can offer a soup-to-nuts business plan to various entrepreneurs who are looking to develop a business plan for their startups. Plan your fee around that one main factor that the client will want and offer others as add-on services. You can either give your clients an e-file or you can keep the business plan on file and offer to customise it whenever necessary. Prepare some samples to show your clients as well.

3. Party Planner for Children

From children to adults, everybody likes to party and celebrate their special moments uniquely. The children’s birthday party has become a million-dollar company as millennial parents don’t shy away from spending when it comes to making their children’s birthday special. If you listen to Dr. Vivek Bindra- the best motivational speaker in India & business coach to various large organisations and corporate sectors you will gain in-depth knowledge about starting your own business from the scratch.

4. Consultant

To become a consultant, you need to have expertise in something. Market yourself as an advisor to people who are looking to work in that area. For instance, if you have a good knowledge of digital marketing, you can become a consultant to a business that is looking to establish its presence online. With the expertise and experience that you have gained throughout the years, you can help others do similar things without repeating the same mistakes that you made along the way.

5. Editorial Services

If you have a knack for writing and editing, you can provide freelancing writing and editorial services right from your home. All you need to have is a good internet connection and a working laptop. Here is a list of services that you can offer to your clients:

a). Copyeditor- From checking facts to fixing grammatical, stylistic, and typographical errors, copyediting involves everything.

b). Proofreading- The last stop when a writing piece is finished. A proofreader ensures that all the changes have been implemented and no new errors are created in the process.

c). Ghost Writing- You can offer your services as a ghostwriter in which you will have to conduct all the research and write the book. However, someone else’s name would be attached to it as the author.

d). Copywriting- As a copywriter you will produce copies or taglines that promote a product or a service.

6. Event Planning

Love planning things out for your friends and family? You can become an event planner. One of the first things you are required to do is to visit the client’s location. Tour each site and learn what is available at each location that you can use to create an unforgettable event. You can speak to the client once you start planning things out to understand their expectations and requirements along with the key parameters that you need to work upon.

7. Interior Decorator

If you have done a professional course in interior designing then you can pursue your interest by looking for clients in your network. But if you have a natural talent to give even the smallest space an amazing makeover, you can start your business right from the comfort of your home. To get clients, you can market your services to building contractors. People purchasing new homes often find the process of decorating and organising overwhelming. So, you can take away their worries by offering your expert advice on decorating their interiors.

We are living in a world where people want to be their own boss and starting a startup business is the best way! So, why not try the business ideas that we have mentioned above? They are easy, risk-free, and require minimum investment. Which business idea do you like the most? Let us know in the comment section.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialised courses, and value-added courses.

To know more, visit:  www.badabusiness.com

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Startup

Want To Pitch Your Startup Idea? Here Are The Top 4 Ways To Do It!

Summary: Pitching your idea to your potential investor seems incredibly nerve-wracking. But it is vital to any startup business.

Pitching a business idea successfully to an investor is an entrepreneur`s dream. However, it’s a nerve-wracking experience too! It is like the feeling of giving a presentation in front of the entire class. The only difference between the two is that the former is more challenging!

One often wonders if the potential investor is interested enough. Will they like the idea? And most of all is this potential investor going to fund the project?

The key to doing it successfully is being able to deliver it confidently. However, it can appear as a mammoth of a task if you feel shaky about your public speaking skills.

So how can you ensure that you get investors for your startup business? By not doing mistakes that most entrepreneurs commit unknowingly and by attending India`s most powerful business training—‘Leadership Funnel Program 2.0’ by Dr. Vivek Bindra. Also, they practiced the best ways to approach their investors.

Here are top tips for pitching your great ideas or products to investors:

1. Focus On Your Purpose

Connect with what you are doing and focus on the solution that your business idea will provide to your customers. Find a way to calm yourself down beforehand. Practice moving the focus from yourself and your body back to the room, the people there, and your message. Always remember it’s your idea that matters.

2. Perfect your Elevator Pitch

Your elevator pitch is a teaser of your startup business idea. These 30 seconds of elevator pitch should explain everything that someone would need to know when they meet you for the first time.

Your elevator speech should be crisp, direct, and clear. It should simply describe your product or idea and tell your investors everything if they have no background knowledge about your startup.

It should cover the 3W`s- ‘What you do,’ ‘What problem you solve,’ and ‘Why are you different?’

After your pitch, make sure to connect with the person listening. Ask them questions and resolve their queries. Learn how to impress investors with your elevator pitch by attending LFP 2.0 by Dr. Vivek Bindra.

3. Find & Research your Potential Investors

If you come prepared, the battle is half won! So before doing your pitch, do some research on who you will be presenting. You can also work along with a business coach who can help you find some investors.

You can also search for the list of Angel Investors networks that focus on your region. Some of the investors may be popular figures. So you can research them well online. Study their patterns, as some investors like to be involved in the company they are investing in. Others would rather be hands-off and would rather like to receive quarterly reports on profitability.

4. Present Facts & Figures

When you are pitching your idea to a potential investor, provide solid data reports. Investors are always interested in what you have already accomplished. Also, how much profit they will make post-investment in your company.

The value of a startup is often built even before they have made profits. The numbers behind it are often driven by speculation about how well the company could perform shortly.

However, you must also be well-prepared to back up the numbers you provide to your investors. Investors would want to hear the reasoning behind your numbers.

Do not just give a random figure of new customers your company is acquiring every month. State the exact number of how many customers you will acquire. It does not matter if you are attracting 20 or 20,000 customers. Your transparency and honesty are what matter the most!

Always remember that an investor is not just investing money into your company, they are giving it to you. And they are investing because they believe in you.  Hence, give them confidence by providing real data.

Are you trying to find investors for your startup, but could not despite having an innovative idea that could make huge profits in the long run? Worry not! With our ‘Leadership Funnel Program 2.0 by Dr. Vivek Bindra’ you can learn how to raise funds for your business even without an investor. For more information, click here: https://www.badabusiness.com/lfp?ref_code=SM&pp_code=BHBB000078 .

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Business motivation Startup

A Complete Step-By-Step Guide To Start A Small Business In 2022

Summary: Starting a business sounds exciting but do you have enough knowledge to build one from scratch?

Nothing excites me as much as the idea of becoming my boss. Apart from having multiple coffee breaks and the flexibility of working at my own pace, it motivates me to work hard and chase my dreams. Every decision that I make will bring me closer to my business goals. However, there is only one hurdle, how to start a small business? Should I take help from a business motivational speaker, or should I work along with a corporate trainer?

Most young entrepreneurs often have these questions while thinking about turning their ideas into a beautiful reality. Starting a business sounds exciting, but how and where to begin?

There are many different approaches. For instance, you can enroll in a business coaching program or get help from a mentor. But what are the exact SOPs that one should follow?

To know the answer, follow this step-by-step guide that will help you to understand the exact SOPs required to start your small business.

1. Refine Your Business idea

If you are thinking about starting your venture, you might already have an idea in your mind. Whether product-related or service-related, do a quick search about existing companies in your industry. Learn about your competitors and brand leaders and figure out which unique features or products they are offering their customers or where they are lacking. You can turn these gaps into opportunities.

Also, find out your USPs. This will help you to stand out. Define your ‘why.’ If you want to be an entrepreneur but do not want to start from scratch, you can also consider taking a franchise.

But what are the factors one should consider while taking a franchise? You can watch this incredibly informative video by Dr.Vivek Bindra here:

2. Know Your Competitors Well

Most entrepreneurs spend more time creating their products (which is good) than they often do to know their competitors well. If you will go to investors, the first thing that they would like to know is what sets you apart from your competition.

Knowing your competitors is as important as knowing your target audience. You can conduct a SWOT analysis for your competitors. It will give you more clarity on what is working in the market. You can also take help from a motivational speaker.

3. Create Your Business Plan

A business map is like a road map that will help you visualize your journey and spot potential problems. This document makes it simple for financial institutions, potential investors, and company management to understand your business. Your business map should include an executive summary, market analysis, organizational structure, products & services, mission & goals, company’s background, financial and marketing plan. You can also work with a business motivational speaker to develop your business plan.

4. Assess Your Finances 

Finance is a significant factor that one should consider before starting a small business. Do you have the means to start your small business, or would you take a loan? If you are planning to leave your job to focus on your startup venture, do you think you have enough money to support yourself until you make a profit? Only 5% of startups survive after five years. Most startups fail because of lack of funds. Hence, it is essential to perform a break-even analysis.

Once you have figured it out, it is time to consider your funding options. There are multiple options, from business loans to government schemes, crowd-funding to fundraising through investors and business grants.

5. Determine Your Legal Business Structure

Before registering your company, you need to decide what kind of entity your business is. A business structure legally affects everything from how you file your taxes to your liability if something unfortunate happens. There are four types of business structure:

i). Sole Proprietorship

ii). Partnership

iii). Corporation

iv). Limited Liability Company

6. Register Your Business

Once you have decided about your business structure and name, it is time to register your brand. If you’re doing business under a name different than your own, you’ll need to register with the federal government and maybe your state government as well.

7. Apply for Licenses & permits

By staying legally compliant, you can keep your business running smoothly. The licenses and permits you need for your business will vary depending on your industry, sector, state, location, and other factors.

8. Open a Business Account

Set up one business account to handle legal, tax, and day-to-day issues. Keep all the required registration and paperwork ready.

Starting a business requires lots of planning, finance, and completion of a series of legal activities.

Hence, if you want to start a business, you can take help from a business motivational speaker.

The idea of managing a business is more straightforward said than done, and we agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program with foundation courses, specialized courses, and value-added courses.

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Startup

Zomato-Blinkit Deal: Here is everything you should know!

After approval of the proposed acquisition, food delivery application Zomato plans to start integrating Blinkit on multiple fronts. On June 24, 2022, Zomato announced that its board had approved the acquisition of quick commerce company Blinkit for INR 4,447 crore.

According to the terms of the agreement, Blinkit shareholders will get a cumulative stake of 6.88 percent in Zomato, and the target company’s leadership team, including co-founder and CEO Albinder Dhindsa, will continue to hold their positions in the company.

The move comes at a time when Zomato is gearing up for 10-minute delivery. It has been said that “Zomato Instant” is already on track in Gurugram along with dark stores and how they will help Zomato in its 10-minute delivery plan.

A dark store is a micro-fulfillment center for online orders. It is a retail distribution warehouse or center that is specifically dedicated to those who shop online. A dark store acts as a lifeline for quick commerce platforms like Blinkit and Swiggy Instamart that promise to deliver groceries to customers within 15 to 20 minutes.

Blinkit has visibility into inventory owned by third-party distributors and retailers that stock about 4,000 stock-keeping units (SKUs) across a variety of product categories in a network of warehouses and distributed dark stores. Even after shutting down several dark stores in the recent past to cut losses, Blinkit still has about 400 such stores as of May 2022.

Zomato’s founder and CEO, Deepinder Goyal, said in a blog post announcing the deal, “Quick commerce has been our stated strategic priority since the last one year.” He says quick commerce’s close synergies with Zomato’s core food business give the company the right to win in the long term.

Now that Zomato has acquired Blinkit, the priorities will be customers, cross-selling products, and delivery fleet integration. “We will experiment with different ways of integrating the two customer bases or rather make sure that we are able to leverage Zomato’s customer base for the growth of the Blinkit business,” said Zomato CFO Akshant Goyal. Zomato may consider moving the Blinkit to the Zomato app.

Blinkit had become a unicorn—a privately held company with a valuation of $1 billion or more—last year following a $120 million funding round from Zomato and New York-based investment firm Tiger Global. Zomato invested $100 million in Blinkit when it was operating as Grofers before the food delivery company was listed on Indian exchanges last year.

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Startup

5 Small Startup Business Ideas To Start In 2022

Leaving a 9-to-5 job and starting a small online business may seem like a giant task, especially when the capital is limited. Daily tasks like logistics, managing inventory, marketing, etc., often send chills down the spine of beginners.

Building a successful business is an arduous journey. However, if you have the right plan and the right business strategies, your business can reap benefits for its founders, stakeholders, and several others who depend on it for their livelihood. Today, with a great business idea and the Best Motivational Speaker in India, you can start a small online business with a minimum investment.

Here are five small online business ideas that can be started even in small villages and rural areas.

1. Retail Business

Rural areas generally have more people as compared to urban areas. Hence, consumption and the demand for essential goods are always high. But the supply is relatively low. Opening a small department store or a Kirana store in these areas can be a good, small investment for people who want to start their own business.

2. Artificial Jewelry

If there is one thing after food that never goes out of fashion and demand, it is beautiful pieces of jewelry. The best example of it is that even during the COVID-19 pandemic when many businesses were shut down, the demand for artificial jewelry pieces remained.

There are portals like Trade India where people can create an online shop to contact good manufacturers for procuring and selling jewelry. First customers of the business can be your friends and family members, who can endorse your products in their circle. To grow your online business, you can consult with a motivational coach for entrepreneurs.

3. Home Bakery

If you have a thing for bakeries, you can also start your own bakery business. This business does not require a large investment. You only need a minimum investment to procure an oven and buy ingredients for baking. When starting on a small scale, there is no need to do branding. However, it is essential to focus on quality and deliver a product that customers will relish. This business can be started with an investment of between INR 15,000 and INR 25,000.

4. Homemade Candles

In the last few years, many people have become inclined toward aromatherapy and scented candles. Candles are a wonderful way to enhance the interiors of homes and for gifting purposes. You can start this business online with a minimal investment, either by manufacturing it at home or procuring it from a third party.

You will need wax, wick, molds, thread, aromatic oils, and more to start your business. Apart from this, you will also need to have some candle-making equipment, which includes a melting pot, a pour pot, a thermometer, a weighing scale, a hammer, and an oven to melt the wax. Once your business starts growing, you can also take assistance from Motivational Coach for Entrepreneurs.

5. Flour Mill

Setting up flour mills in rural areas is a good idea. The demand for good quality flour will always be on the rise, especially with most Indians being round-the-year consumers. Opening a flour mill in a village or a rural area is a good small business idea as the equipment is very useful in every harvest season.

If you have a great small business idea, you can begin to work upon it because it requires a minimum investment. To ensure that your business runs smoothly, you can also consult with the best business coach in India.

The idea of managing a business is easier said than done, and we completely agree with you. This is why, to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with foundation courses, specialized courses, and value-added courses. To learn more, you can visit www.badabusiness.com.

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Startup

5 Ways Digital Marketing Helps Startup in Business Growth

Internet today has become an indispensable tool for almost any consumer who has to make a purchasing decision. According to a report by Forbes, people are spending time online more than ever before, and internet usage is increased by 50-70 percent. They use the internet for three hours on average for communication, research, entertainment, and information.

The data above indicates that business owners today must focus on connecting with their consumers digitally. Even if you are not selling any products or services online, your target audience is present on the internet and looking for the products you are selling.

Given the pace at which the market technology is changing, small business owners need to update themselves with go-to-market strategies.

Everyone has realized the power of digitalization in the crisis, from large organizations to small companies. The adoption of digitalization will be the key to unlocking a brighter future and many entrepreneurs are now working with the best business coaches in India to build strategies aligning with their company’s goals.

This is why Digital Marketing is defined as the future of marketing. You can learn how to do digital marketing without burning a hole in your pocket efficiently!

But First, Let’s talk about Digital Marketing.

The concept of marketing has always been about connecting with your audience and meeting them at the right place and at the right time. Digitalizing everything means connecting with your audience and building a solid customer relationship where they are already spending maximum time- on the internet.

Any marketing tactic that uses electronic devices to promote their business services or products on the internet is called Digital Marketing. Businesses use digital channels such as search engines, email, social media platforms, and other websites to connect with existing and potential customers. Many small companies also take assistance from a business coach for entrepreneurs to leverage the power of digital marketing.

What makes digital marketing crucial for startup growth?

When you purchase an advertisement on a billboard or physical newspaper, you reach a limited number of subscribers. It is distinct from the traditional marketing methods and targets potential buyers. It is more cost-effective than conventional advertising methods and enables you to measure daily success.

If you are an entrepreneur, here are the top five ways how innovative use of digital marketing can help you in business growth:

1. Reach Your Target Audience @Minimum Investment

As we have mentioned above, picking traditional advertising methods like billboards, magazines, or TV does not guarantee to hit your target audience. Also, the conventional techniques give little control over who sees your ad. Though you can measure demographics like viewership, readership, or population in a particular area, it is still a shot in the dark.

Digital marketing allows you to identify and target a particular audience interested in purchasing your products or services. It also lets you send personalized, customized, high-converting marketing messages as it allows you to research and identify your buyer`s persona. Implementing these strategies by working with a good business trainer is easy.

2. Helps You Achieve More Results with Minimum Investment

With digital marketing, you can track campaigns in real-time and collect data to analyze what works and does not work with your target audience. It can also give you complete control over where you spend your money and of what amount.

Work in a small company or have a small business with a limited budget for advertising. You can try investing in blogging, social media, or SEO that can guarantee high ROI even with minimal spending. It is a beautiful way to build your online presence. You can also work with a business coach for entrepreneurs to make powerful marketing strategies.

3. Helps You Understand Your Competitors Better

Small business owners or entrepreneurs can use digital marketing to stay ahead of their competitors even if they do not have millions of dollars to spend on advertising. With effective digital marketing strategies like content marketing, SEO, and social media, small brands can create awareness and strong brand identity. Search engines do not care which brand is the biggest and work on a simple algorithm.

4. Lead Generation

One of the primary reasons behind advertising and marketing is lead generation. Though many advocate that traditional methods generate more leads, there is no way you can measure it. Media buyers may say that people saw your commercial, but how do you prove it?

A digital ad allows you to create an ad, track its engagement, and generate leads. The digital ad tells you how many people got engaged with your ad and enables you to add them to your email and phone lists. You can contact them to qualify the lead, which is critical for converting a lead to a sale. If you are working with a good business mentor, they can help you develop robust strategies for lead generation.

5. Stay Connected with Your Customers

“Out of sight is out of mind,” which is why it is essential for brands to stay connected with their customers, especially after they have done business. Social media platforms give a golden chance to every business to engage and build relationships with their customers.

Digital Marketing has the power to turn the tables around for startups if used strategically. We hope the above reasons will encourage you to actively and strategically incorporate digital marketing.

The idea of managing a business is more straightforward said than done, and we agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program with Foundation courses. These specialized courses focus on business challenges like Digital Marketing and value-added approaches.

To know more, visit: www.badabusiness.com

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Business motivation Startup

How PhysicsWallah Became India’s 101st Unicorn

Summary: From a free YouTube channel to raising a $100M fund in Series A, PhysicsWallah joins the unicorn club. Read the inspiring story.

“A dream does not become a reality through magic; it takes sweat, determination, and hard work,” said Colin Powell, and we couldn’t agree more.

Many people often complain despite having all the privileges in the world. They blame the situations, consequences, and sometimes people for their inability to achieve their goals.

But, there are people like Alakh Pandey (Founder and CEO, PhysicsWallah) who fulfill their dreams despite life’s challenges.

If you have been living under the rock, then let us tell you about Alakh Pandey and the success story of his Noida-based startup- PhysicsWallah. His Edtech startup PhysicsWallah has become India’s 101st Unicorn. He received funding in its Series A round from investors, including Westbridge and Funding.

Want to know how you can raise funds for your business? Watch this video: 

Many believe that the availability of financial resources makes a person successful. But nothing can be further from the truth. Having a solid financial background can help a person, but one has to walk the road to success on his own.

Born and raised in Allahabad, Alakh loved to learn as a child. He wanted to pursue engineering at the Indian Institute of Technology. But coming from a humble background, he couldn’t fulfill his dream of studying at IIT.

He was admitted to Harcourt Butler Technical University, Kanpur, to study mechanical engineering. To fund his education, Alakh’s father had to sell his house. To help his father, Alakh began teaching JEE/NEET courses at coaching centers during his graduation.

Soon Alakh realized that many students couldn’t afford expensive coaching classes. So in 2016, he started a YouTube channel offering free physics and chemistry lectures for JEE/NEET examinations. In 2019, he was joined by Prateek Maheshwari, an IIT BHU alumnus who founded startups like Night Panda, Pen Pencil, and Moon 2 Noon. They knew they would be fundraising for their startup in 2022.

After a few meetings, Alakh asked Prateek to join him as a co-founder, and in May 2020, they launched the PW app. The app crashed on day 1, not because of a technical glitch but because there were so many downloads. In seven days, there were three lakh downloads.

Born as a free YouTube channel in 2016 with just an investment of about INR 30,000 used to purchase a camera phone, tripod, whiteboard, and a few books, today it is a family of more than six million students and 1,500 staff, who aim to provide quality education at an affordable price.

PhysicsWallah got subscribed by 10,000 people in the first year and 50,000 in 2017. In May 2020, they developed an excellent tech idea for their business model and launched their Android version.

The course structure is divided into two categories: live classes and scheduled recorded lectures. They are further sub-divided into free (on YouTube) and paid batches (on the app).

“It is a very student-friendly app. More than 5.5 lakh students consume 90 minutes of educational content every day. The overall rating of the app on the Google Play Store is 4.8. Moreover, the PW app is probably the only one to conduct the largest live online class,” Prateek claims.

Students can access daily practice problems, one-to-one sessions with mentors, and live doubt sessions by top facilities, including PW founder Alakh Pandey.

From a free YouTube channel to becoming India’s 101st Unicorn, Alakh Pandey has had his shares of challenges. But he was determined to achieve something in his life by providing solutions to others, and he sure did!

Bada Business wishes Alakh Pandey more success in the future!