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Business motivation

A Start-Up That Sold 25 Lakh Samosas To Build Its Business

Samosa is an Indian tea-snack that is loved by people across the country and can be found in different flavors in various regions. India Exports samosas to 140+ countries and the snack itself build for a market worth 42 lakh crore rupees. While one might be surprised at why they are getting to read about the snack at a platform catering business knowledge, this article is about a duo in Bengaluru who sold 25 lac samosas to build their start-up.

Samosa Party, a start-up started by Amit Nanwani and Dikhsha Pandey in 2017 in Bengaluru with an aim to make samosas to be available at the click of a button, anywhere around India is about to complete its fourth year in a journey to onward and upward growth. The start-up serves samosas in 20 flavors, along with giving unique transformations to it with fusions such as Dahi samosa chat and samosa burger added to its menu.

Talking of Samosa’s Party operations behind having 78% repeated customers, the start-up is combining technology and flavors. They are filling the gap between demand and supply by bringing over 20 lakh samosa vendors across streets online. While Amit Nanwani handles product, technology, and growth, Diksha manages overseas operations, people, and customer experience. The start-up has 11 outlets across Bengaluru and plans to go to Dubai, Asia, and other western markets.

Samosa Party grew five times of its first year of operation. Aiming to be available within a 3-kilometer radius in every city, the start-up is funded by Inflection point ventures, which is its primary investor. The start-up continued to deliver 100% of pre-covid volumes during the corona lockdown period. Despite facing a slight downfall in sales in the month of March 2020, Samosa Party sold 5 lakh + samosas during the corona period.

It is always inspiring to find start-ups with innovative ideas growing and making their own mark in the market. If you too have a unique start-up idea that you want to pursue to build a well-established business, the Problem Solving Course named How To Start A Start-Up by Bada Business educated you to turn your business idea into a leading organization. To know more about the course or to register, visit https://www.badabusiness.com/psc?ref_code=ArticlesLeads

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Business motivation

How to Open your Dance Studio in 6 Simple Steps

Are you passionate about dance? Do you want to start your dance studio? If the answer is yes, then read this blog to know how you can start your dance studio with low investment.

Dance has been a significant part of our lives. It is the most sublime expression of the soul. It holds a traditional significance in the Indian culture. Dance is a unique art that involves distinct body movements, usually rhythmic and aligned with the music. Performed in many different cultures, it is a form of expression that is exercised in multiple forms and ways.

Starting your dance academy seems daunting at first. But, if you are passionate about this form of art and want to share it with the world, opening a dance studio is a wonderful idea.

To make the entire process easy for you, we have come up with a step-by-step guide that will ensure you do not miss out on anything important:

  1. Create a Business Plan

Whether you are planning to open a food business or a dance studio, every business idea needs an excellent business plan. Build a business plan by keeping every aspect of the dance studio business in mind. Researching the dance industry, its scope, and how much it is expected to grow in the future will help you create a business plan.

  1. Decide on a Budget

The most important aspect of setting up any business is capital. So, it is very important to decide on a budget before planning any further. From the rent of the space, interiors, utilities to the salary of the staff that you will hire, you need to be well aware of how much you can spend on the distinct elements of owning your dance studio.

  1. Geographic Location

Depending upon the clientele you want to attract, you will have to choose a place for a dance studio. Always ensure that space which you are planning to rent is on the main road. This will provide visibility to your dance studio. One of the other benefits of having a dance academy located on the main road is more clientele. Do not forget to keep your budget in mind while selecting a place.

  1. Identify your market niche

From Hip-hop to salsa, Jazz to Indian classical, there are multiple niches that you can offer at your dance academy. Each niche will cater to different types of clients. If you want to teach kids then pick a family-friendly neighborhood. If you would like to attract young clients, then select a place which is closer to universities or schools.

 

  1. Give your Business a Catchy Name

Picking a name for a business seems simple; however, an appealing name can attract clients in large numbers. Select a name that represents you and your vision of the studio.

  1. Create a Buzz for your Brand

Once you have attracted clients, your dance academy will become popular by word-of-mouth. However, when in the initial stage, you will need to think about an effective marketing strategy. Use social media platforms to update your followers about your upcoming dance studio. This can help you create a buzz and to reach out to your potential clients.

Many people are looking for a dance instructor who can teach this substantial form of art. If you want to become a dance instructor, opening or joining a dance academy can help you earn a good income.

Whether you want to start a dance academy or already have one, you will need a growth plan. With our Everything about Entrepreneurship course, you can find valuable lessons and strategies that will help you take your business ahead. To know more, click here: https://www.badabusiness.com/?ref_code=ArticlesLeads

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Business motivation

3 Small Business Trends that will Emerge in 2021!

India has a robust ecosystem of startups with around six crore MSMEs. According to a GoDaddy Global Entrepreneurship Survey 2019, entrepreneurs in India were optimistic about their business expanding globally by at least 50 percent in the next 3 to 5 years.

However, with the pandemic-induced chaos and breakdowns unleashed by the COVID 19, the future seems daunting. According to the State of Small Business report, ’51% of operational SMBs on Facebook India reported they were making at least a quarter of their sales digitally. The numbers mentioned here are substantial considering that there are around 60 million small businesses across India’.

As most of the small businesses are moving towards digitalization, we can expect a stronger, greater, and rapidly growing economy. However, some trends are likely to emerge in 2021. Here is a list of key small business trends that we are likely to see this year:

  1. Small Business will move Online

The trend of online-purchasing is going to strengthen in this pandemic-stricken world. According to a joint report by Boston Consulting Group (BCG) and Facebook, the digitally influenced purchases had increased up to 15-20% for key categories in urban consumers within three months after the pandemic hit the world.

  1. Businesses in Tier II & III cities will Embrace Digitalization

The digitalization process that became a rage especially during the pandemic has made small business owners from small towns and cities realize its importance. Small business owners have finally realized the power of digital acceleration.

From Instagram to Facebook, young entrepreneurs are now using these social media platforms to reach new and potential customers across India.

  1. A Stronger Small Business Ecosystem

How White Hat Jr. became a $300 million company in just 10 months? Apart from their innovative approach and scalable ideas, a large part of their growth came from advertising on Facebook and Instagram.

India has a growing startup ecosystem, a large population of internet users, and a strong entrepreneurial zeal that is getting powered up by digitalization.

The year 2021 has not just taught us some invaluable business lessons but has also carved a pathway that will lead us to recovery. Want to know how you too can contribute to economic growth? Simply by bringing innovative concepts and creative solutions to your target market.

Join our Everything about Entrepreneurship course to know how exactly you can grow your business despite the pandemic with the help of massive digital acceleration. To know more about the course, click here: https://www.badabusiness.com/?ref_code=ArticlesLeads

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Business motivation

Startup India Scheme: 69 Startups Registered in J&K With an Aim To Enable Startup Ecosystem and Foster Innovation in the Region

Srinagar, February 10: The Startup India Scheme, which is an initiative by the Government for generation of employment and wealth creation, is gaining momentum. The goal of Startup India is the development and innovation of products and services and increasing the employment rate in India. In Jammu and Kashmir, as many as 69 startups have been registered in Jammu and Kashmir under the Startup India scheme, officials said. These startups aim to promote and boost start-up ecosystem across the region.

According to data from the Jammu and Kashmir Entrepreneurship Development Institute (JKEDI), 69 startups have been registered in the Union Territory. At present, the J&K government is focussing on several sectors including food processing, agriculture, renewable energy, handicrafts and handloom for promoting startups.

In a bid to enable the startup ecosystem and create awareness, outreach, and scouting of startups, Startupjk.com has also been made live. To foster the growth of startups in the region, the Central Government has announced a Rs 945-crore Startup India Seed Fund Scheme (SISFS). This will be operational from April 1, 2021, to 2025. In the same light, the Jammu & Kashmir administration is working to encourage startups and foster innovation, thereby creating jobs and boost economy.

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Business motivation Startup

Startups in India To Get Major Boost As HDFC Bank’s SmartUp Grants Aims To Empower Social Sector Startups; Here’s How To Apply

Mumbai, February 10: With an aim to help and empowering social sector startups in India, HDFC Bank has launched an initiative and has invited applications for the same. We are aware that India is home to one of the largest startup ecosystems in the world.The HDFC Bank has invited applications from startups across all sectors and solo entrepreneurs for its SmartUp grants.

The SmartUp grants by HDFC Bank under #Parivartan –the bank’s umbrella CSR brand. It is aimed at finding and deploying long-term, sustainable solutions at scale, to address social issues and contribute to the economic and social development of the country, the bank said in a statement.

This year, the HDFC bank informed that it will focus on start-ups creating social impact at scale in sectors such as Education – technology (ed-tech) and skill development, among others. Reports inform that the startups will be evaluated basis their market reach, penetration and scalability of the product, degree of social impact in beneficiaries’ lives and economic viability of product at scale.

The HDFC Bank has partnered with nine start-up incubators registered with Govt of India’s MeitY platform to screen, mentor, and monitor start-ups.  The nine incubators are from premier institutes and include IIT – Delhi, IIT – BHU, AIC BIMTECH Noida, IIM Kashipur, GUSEC Gujarat, C-CAMP Bangalore, Banasthali University – Jaipur, Villgro Incubation – Chennai, and T-HUB Hyderabad.

Here’s how startups can apply for the HDFC Bank’s SmartUp grants:

  1. The startups in India can apply for the HDFC Bank’s SmartUp grants on February 16.
  2. After the application process, the bank and incubators will jointly reach out and engage with them through the SmartUp portal hosted on Ministry of Electronics and Information Technology’s website.
  3. The incubator partners will then screen and shortlist applications and the SmartUp team will select finalists.
  4. Thereafter, finalists will pitch their startups to a jury comprising the senior management of the bank.
  5. It must be noted that the startups will be evaluated basis their market reach, penetration and scalability of the product, degree of social impact in beneficiaries’ lives and economic viability of product at scale.

Smita Bhagat, Country Head – Government, E-commerce and Start-ups, HDFC Bank, said: “Enterprises working in the social sector are doing commendable work in changing the lives of millions of Indians. SmartUp grants is one way of offering our support and encouragement in this journey. We want to be a pillar of support for social entrepreneurs who want to bring a positive change to the society.”

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Business motivation

3 Types of Business Processes every Organization must Have!

Being an entrepreneur is never easy. Managing and running a business requires multiple departments, skilled staff, and a smooth business process.

Processes are the heart and soul of a successful business. Business process management is how you effectively manage all the processes.

Business process management is a practice of managing all business processes that help to achieve an outcome. It is an ongoing activity that helps to identify key areas that need improvement.

Business process management works in multiple forms. Though some processes can be completely automated, others need human input for making decisions. Here are three types of business process management that every organization must have:

Document-centric BPM

A document-centric business process is built on the foundation of a particular document. The main agenda is to send the multiple approvers who are involved in the process and get it approved. The document-centric BPM helps to reduce the need for emailing documents back and forth and increases efficiency.

Human-centric BPM

As the name defines, this type of business process involves human inputs. The decisions are made by humans and most of the heavy task is performed by humans. The scope of the business automation process is limited here.

To help employees understand and manage the process easier, it offers a visual interface too. Since this process impacts employees directly, this process needs more attention as compared to others.

Integration-centric BPM

The integration-centric business process management is centered on the integration of different software systems. Its main focus is on creating a smooth flow of data between the networks and software tools.

A business process management impacts multiple teams and employees as all the activities in your company happen as processes. When you start taking processes seriously, a BPM becomes a tool that can help you achieve your business goals.

This new age of business has given us the answer to this, and if you look around, you’ll find tools meant for rising stars just like yourself – apps and services that let you manage many aspects of your business with the minimum investment of time and money, leaving you free to focus on the larger picture.

A successful businessman needs an efficient team and organized business activities. If you need to reduce expenses, and focus on your core business, join our Everything about Entrepreneurship course. Click here to know how this course will benefit you: https://www.badabusiness.com/?ref_code=ArticlesLeads

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Business motivation

5 Low-budget Digital Marketing Strategies for small-business owners

5 Low-budget Digital Marketing Strategies for small-business owners

Are you a small business owner who is trying to make it big in the business market? Do you want to boost sales of your business, but have no funds to spend on marketing?  Are you looking for effective ways to do digital marketing for your business? If yes, then this is a must-read blog for you!

With the Covid-19 pandemic hitting worst at the small businesses and Indian startup sectors, businesses are looking for ways to make a comeback. Due to the imposed nationwide lockdown and new guidelines, small enterprises suffered great losses.

According to a report published in Financial Express, “the advertising industry in India will grow at 11.83% CAGR to reach a market size of Rs 1,33, 921 crores.”

Many entrepreneurs and solopreneurs are trying to boost their business sales with effective digital marketing strategies. If you too want to grow your business sales, here is a list of all the free tools and strategies that can help you to perform better in the market:

  1. Keep your SEO Game Up

Search engine optimization is an important factor that can make a huge difference in attracting visitors to your business website. Analyze your current SEO situation with the help of many tools that are available on the internet for free. With the help of these tools, you can deep audit your website .

  1. Find Target Keywords

We can`t stress enough how important keyword research is. Performing fresh keyword research several times can ensure that your sales figures are improving. There are free SEO tools like keyword planner tools from Google Adwords to perform search engine optimization.

  1. Start a Blog

According to WordPress, more than 409 million people read around 23.7 billion blog posts on its platform every month. And, that’s a lot of content! To attract visitors to your website, you are going to need a quality blog on your site. So, writing blogs that are stuffed with keywords will do your customers no good.

If you are wondering how long it takes to write a quality blog post, nearly half of the bloggers say that they spend around 1-3 hours on a single post.

  1. Use Email Marketing Campaigns

Some may argue that email marketing is a passé. But, it is still an excellent digital marketing strategy for small business owners. A well-crafted email can help you build personal connections with your clients and also helps to lower the marketing costs.

  1. Video Marketing

An eye-catching video or an advertisement can stay for a longer duration in a customer`s mind. So why not make the most out of it? An engaging video related to a product or service can help small business owners to dominate the market.

Getting involved in other platforms too is a great way to spread the word about your brand. It is an excellent marketing strategy for building trust.

What else you can do to ensure that your business is reaching out to its potential customers? Take our Problem Solving Courses to will help your business grow.

Break-through the challenges that you are encountering in your business by clicking here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads

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Business motivation

Best 4 Ways to use Instagram for Business that will grow sales unexpectedly!

Would you like to grow your business and increase your brand`s reach to a wider set of customers?  Would like your products to be seen by more people, grow a strong following of customers who relate to your brand, and get paid for it? If you can feel yourself nodding while reading this article, then Instagram is your magic spell!

In 2010, a global app was launched with a simple idea- allow people to share their amazing photographs online. Back then no one knew that this global app will bring a digital revolution into the dynamics of business.

Yes! You heard it right! Instagram has become an effective marketing tool for the business personnel and does more than just photo-sharing.

With nearly 112.5 million users in 2020, Instagram has become one of the most popular social media platforms. From gathering insights to selling products, Instagram for business has helped many entrepreneurs, solopreneurs, small business owners, and influencers to establish their brand presence.

If you too are an entrepreneur who wants to boost business sales, here is how you can use an Instagram business account in the best 4 ways:

  1. Create Cool Insta Bio

Your Insta Bio is the best way to connect your business with its potential customers. The more catchy, crisp, and creative your bio the more followers and customers will flock towards your account. Using Instagram for business can reflect the unique and candid side of your business, which might stay hidden under layers otherwise.

  1. Instagram Stories

Thinking about a creative way to showcase your products to customers? Instagram stories are the way to go! A perfect way to increase customer engagement, Instagram stories are the best way to display your products in the form of short videos for 24 hours. So beef up and start creating interesting stories for your Instagram for business.

  1. Hashtags

The world is now operating on ‘Hashtags’! Everything which is trending on social media is now turned into a hashtag. Using trending Hashtags is the best way to make your customers follow you. Your hashtags should be in alignment with your products. You can also do deep research to find out hashtags that work best for your business.

  1. Collaborations

Want to attract new customers? Collaboration is a new way! All you have to do is to find a social media influencer you feel is the right face to promote your brand. Contact the same and close the deal. Once the deal is done, you can collaborate with the person to showcase your products most creatively.

Make sure that the influencer must be popular and should have a maximum no. of followers.

Every business needs customers and Instagram business could be your knight in shining armor when it comes to marketing. If you know how to use it effectively, it could be the best marketing tool for creating your brand presence.

If you are struggling to increase your business sales during the pandemic, take the help of our Problem Solving Courses. Specially designed by the top industry experts, these courses can help you take your business ahead in the market. To know more, click here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads

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5 Amazing Benefits of Business Process Management you must know!

From the departmental store in your locality to Google headquarters, there is one thing that remains common in every business- processes. Processes are the heart of the way every business operates. Whether you are an entrepreneur, solopreneur, or a business owner of a small Kirana shop, understanding a business process is vital.

Every department has a specific process attached to it. That is why it is important to know the importance of business process management.

What is BPM?

BPM or business process management helps to optimize all the important business processes. It helps to improve the company`s overall performance.

So can business process management help your company to achieve its goals? It`s time to dig deeper and explore the 5 benefits of an effective business process:

  1. BPM can Reduce Costs

To stay functional and steady in the business world, companies need to focus on reducing costs. By optimizing the business processes, you can determine which process is vital for the growth of the company and what is not.

  1. Increases Productivity

A business process helps the organization or a company to construct a solid framework for every process. All the processes are documented, monitored, and optimized. This enables the team to carry out processes with very hiccups, which increases productivity.

  1. Reduced Errors

Errors are difficult to track when the processes are managed in spreadsheets. The primitive tools like spreadsheets and emails make it hard to keep everything organized and up-to-date.

With good BPM practice, the frequency of errors is greatly reduced. People involved in these processes are informed of their duties. It also ensures that the stakeholders are meeting the expectations.

  1. Ensures Policy Compliance

Every organization has multiple departments, and hence, department-specific policies to comply with. A business process mapping tool will ensure the smooth progression of these policies.

  1. Reduces Micromanagement

Micromanagement might get the tasks done at hand. However, it could be destructive for a company in the long run. The leaders try to micromanage their teams to reduce errors. Here, BPM eliminates the need for management. All the standard operating procedures are mentioned and employees are also aware of their duties.

Employees realize what is best for their teams, and they think about creative solutions, which help the organization to achieve its business goals.

You too can reduce the old methods of handling your business processes. You can learn how to build an effective business process management that your team would want to use. Learn business techniques at your own pace from the industry experts in easy-to-understand language from our Everything about Entrepreneurship course. To know more, click here: https://www.badabusiness.com/?ref_code=ArticlesLeads

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Business motivation

5 Steps to Start an Online Clothing Business

Convenience has been the driving force behind a plethora of innovations. The COVID 19 pandemic has put a pause on our real-time shopping activities. As a result, the demand for online clothing businesses has risen. Many clothing business websites have been cropped up in the past few months.

According to a paper published by Technopak in Business Today, “the $130-million e-retail apparel has attracted investments worth $70 million, or 40% of the total funding Indian online retailers received in the past two years”.

So if you are an entrepreneur who wants to enter into this segment, starting a clothing business online has a lot of scope in the market.

  1. Find your Niche

Not everyone is your customer. Every business has a niche market, so you need to do your homework. The better you know your customers, the better are your chances to give your customers what they want.

You will be dedicating a lot of time to your business, so research well. Always keep in mind that your clothing business idea is creative and authentic.

  1. Business Plan & Startup Capital

Having a well-researched business plan is very important. A business plan is a road map that will guide you to reach your ultimate destination. From manpower, warehousing, marketing, costing, sales to delivery logistics, and fund requirements, a business plan consists of everything.

Whether you wish to manufacture clothes or want to sell them wholesale, your business plan must be as per your need.

  1. Showcase your USP & Pick your brand name

What sets you apart from the crowd? What makes you different from your competitors? Why customers should buy your product? It could be your designs, your premium quality fabric, authentic patterns, or fine-cuts. Find out your USP and build your marketing strategy on it. It will not only set you apart from your competition but will also attract customers.

Once you have defined your USP, it is time to pick your brand name. A brand name is going to represent you in the market. So, make sure that the name is catchy, easy-to-remember, and crisp. Most importantly, it should define your USP.

  1. Choose an e-Commerce platform

Whether you decide to sell clothes online or planning to set up a clothing store, choosing an e-commerce platform is beneficial. An e-commerce platform will help you to connect your store with your potential customers.

This will give you a platform to showcase your designs to a wider set of audiences. Even those who are sitting far away will be able to buy from you.

  1. Build a Website

Create a visually appealing website. Having an official website can provide benefits to your online business. You can accept orders round the clock, provide excellent customer service, and showcase all your products.

As consumers are likely to stay home for a longer period due to the pandemic, starting an e-commerce clothing business can be profitable. If you are interested in starting one, join our ‘Everything about Entrepreneurship’ course and learn the in-depth concept of the clothing business from the industry experts.

To know more about our course, click here: https://www.badabusiness.com/?ref_code=ArticlesLeads