Categories
Motivational

5 Simple Ways To Monetize Your Instagram Account!

Summary: Instagram is much more than a picture-posting platform. And with the right knowledge and tools, you can earn money too! Want to know how? Find out in this article.

Instagram, which simply began as a photo-sharing app, today has evolved into a powerful marketing platform. Thanks to thousands of brands and influencers, businesses can reach a wider target audience. It has more than a billion active users per month. Approximately 60% of the users turn to Instagram to discover new products, and around 80% of them follow a brand which gives entrepreneurs a golden opportunity to establish their name.

If you are an entrepreneur and are looking to build a brand image, with the right knowledge and tools, you can grow your followers and earn money too. There are many business coaching programs online to learn Instagram marketing, which you can join to gain in-depth knowledge.

Here are five proven ways that will help you to make money on Instagram with a decent number of followers:

1. Sponsored Posts

These days’ brands use influencer marketing to promote their products because it is more effective. This is because people trust word-of-mouth recommendations more than the brands themselves. Consumers look for referrals from their peers when trying to make a purchase decision.

Brands understand the needs of their consumers and hence, turn to influencers to promote their products rather than doing it themselves on their profiles. If you have a decent number of followers, you can start earning as an influencer. Brands focus more on the engagement rate than on increasing the number of followers. Thus, have more in-person interactions with your followers as it attracts more brands.

2. Affiliate Marketing

Sponsored products are not the only way to make some money on Instagram. Working as an affiliate can also help you monetize your account. Every time your follower purchases a product that you recommend in your account, you earn money. They can use a promo code or they can purchase the item by clicking on the affiliate link. The brand tracks the number of sales completed through your recommendation in your profile and pays a commission in return.

You can start by researching the brands that you will prefer to affiliate with, fill out a request form, and if approved, start promoting their products on your account.

3. Sell Your Own Digital & Physical Products

Many Instagrammers make money by selling their digital products. The good news is that Instagram focuses on visual things. Users often visit this platform to get inspiration and discover new products. So, as long as your products have a strong visual appeal you can sell your products on Instagram. Want to learn more about Instagram marketing? You can join the business coaching program; a specially designed program for entrepreneurs by Dr. Vivek Bindra.

4. Become a Brand Ambassador

The high level of influencer marketing on Instagram makes it an ideal place to seek brand ambassadors. Though sponsored posts are common on Instagram, some brands prefer establishing long-term partnerships with influencers. They use them to endorse their products as their brand ambassadors.

Therefore, you can seek opportunities for collaboration with big brands on Instagram to promote their products too. The company will send you their free products to review and promote on your account.

5. Offer Social Media Marketing Services

Today, social media marketing is playing a key role in brands’ marketing strategies because of its strong sales potential. They use these platforms to endorse their products, services, and brand because they can easily find their target audience on these networks.

The competition is growing every day; hence it’s not easy for brands to run ads or post engaging content on Instagram. However, it’s easy to create great content with professional assistance and that’s what they are doing with influencers.

By using the strategies that we have mentioned above, you can simply start monetizing your account in no time. You can also join online coaching programs for entrepreneurs that will help you to understand digital marketing, different platforms, and its wide scope to reach your target customers.

The idea of managing a business is easier said than done and we completely agree with you. This is why to help you move forward with your business goals, we at Bada Business offer an exclusive Business Coaching Program that comes with Foundation courses, specialized courses, and value-added courses. To know more, visit: https://www.badabusiness.com/BCP-Event/?pp_code=BHBB000078&ref_code=SM

Categories
Marketing

5 Brilliant Instagram Marketing Strategies For Your Business That Actually Work!

Being an entrepreneur is hard. Establishing a small business is even harder. You and your team, especially when it is only you, do everything you could to make the most of your available resources.

And the need to squeeze every drop of juice out of every resource certainly applies to your marketing efforts. No matter how much you do, there is always this feeling that something is lacking and you could be doing more.

So, how do know that whatever you are doing to get your small business in front of potential customers is working?

A recent study by Campaign Monitor brought some interesting facts. When the marketing teams of around 1,000 small business owners were asked, where their most significant opportunity lies, when it comes to brand awareness, their response was unanimous- Social Media, especially- Instagram for marketing.

On further asking 73% of the respondents reported that they would increase spending on social media channels like YouTube, Facebook, and Instagram. While many have already established a substantial brand presence on both YouTube and Facebook, most of them are still finding that their target audience has switched over to Instagram for their daily dose of social media.

Over 800 million monthly active users are on Instagram. Each day, more than 60 million images are posted, and 1.6 billion daily ‘likes’ are given on those photos.

Why? Instagram is easy to use with its scrolling feature, reels, videos and photos that are far more digestible by consumers.

What is Instagram Marketing?

Instagram Marketing is the new-age marketing strategy that allows businesses to interact with their target audience, at a more personalized level. What makes it a more powerful medium is that many are finding that they can implement influencer marketing to help their business reach a wider audience.

Is using Instagram for Marketing worth the time and resources?

From celebrities to sportspersons, politicians to businesses, everyone is on Instagram. And with millions of people joining in and spending at least once a day, with the right marketing strategy it could be beneficial for both big brands as well as startups who want to reach out to a wider audience.

There is a massive amount of followers and a large number of influencers too. This means that with the right plan, you can become an influential brand too.

Here are 5 powerful Instagram Marketing strategies that work and tip that are worth all your time and efforts:

  1. Switch to a Business Profile

If you haven`t already, you need to do this ASAP. Before you start thinking about making a strategy or a plan, you must have an Instagram Business Account. If you already have a personal account, you can easily switch to the business one, by going into the settings.

Why? Firstly, followers can call you directly, just like they would from your business website. Secondly, a business profile allows you to create posts and ads without needing to use any other marketing tools. Lastly, along with some perks, you also get access to Instagram analytics tools that provide statistics about the reach of your posts.

  1. Compelling Product Teasers that will urge people to buy

Ever thought that you could sell your products merely by posting product teasers on Instagram? Well, now you can!

Instagram is an amazing platform to advertise your products. And if you know how to utilize this platform creatively, you will roll!

Maintaining a balance between informing your customers and suffocating them is one of the most essential marketing strategies for Instagram. Customers these days are quite often bombarded with advertisements. So if you come out to be too pushy, followers will fly away. But by posting product teasers you can simply build up an air of curiosity and excitement without coming out too desperate.

Hence, on Instagram, if you play your cards right, you can gain new customers without annoying them off.

  1. Create Sponsored ads

Another brilliant tip that you can use on Instagram for marketing purpose is creating sponsored ads. We all must have come across Instagram ads while scrolling through our feeds. They have become quite common on this platform. Many brands are using this feature to expand their audience reach. Do you know the best part? You can control exactly how much you would like to spend on an ad by setting a budget.

You can create one ad or multiple ads with the carousel feature.

Sponsored ads give brands a whole new opportunity to target their audience. Before this feature was introduced, only your followers could see the updates and photos.

Now, every business can promote its products to its target audience by using engaging content and demographic information.

  1. Instagram Stories for Leads

The end goal of any business is to generate revenue. That comes from leads. And if you want to generate quality leads, Instagram Stories are here to help.

Instagram stories come in a “slideshow” format and are life for only 24 hours. However, they can be saved to any of your devices and can be reused later at any given point. Once a user clicks on your photo at the top, a window will pop up where they can watch your story.

You can use this feature to create stories with concepts that are not so common to attract your potential customers.

  1. Make the most of Free Instagram Tools

Business profiles on Instagram are more or less similar to Facebook business profiles. However, you can view impressions, reach, and engagement data along with a breakdown of the demographics of your followers including the information on their gender, age, location, and most active hours.

These insights are not generalized. You can get specific insights on posts for the week that show you how many impressions you have gained for the period.

Though these tools are free, they are priceless. You can use them to understand exactly how users are getting engaged with your content.

By using our effective Instagram Marketing strategies, you can establish your brand. If you want to know more about how to expand your business, you can take our ‘Everything about Entrepreneurship’ course.

Categories
Business motivation

Best 4 Ways to use Instagram for Business that will grow sales unexpectedly!

Would you like to grow your business and increase your brand`s reach to a wider set of customers?  Would like your products to be seen by more people, grow a strong following of customers who relate to your brand, and get paid for it? If you can feel yourself nodding while reading this article, then Instagram is your magic spell!

In 2010, a global app was launched with a simple idea- allow people to share their amazing photographs online. Back then no one knew that this global app will bring a digital revolution into the dynamics of business.

Yes! You heard it right! Instagram has become an effective marketing tool for the business personnel and does more than just photo-sharing.

With nearly 112.5 million users in 2020, Instagram has become one of the most popular social media platforms. From gathering insights to selling products, Instagram for business has helped many entrepreneurs, solopreneurs, small business owners, and influencers to establish their brand presence.

If you too are an entrepreneur who wants to boost business sales, here is how you can use an Instagram business account in the best 4 ways:

  1. Create Cool Insta Bio

Your Insta Bio is the best way to connect your business with its potential customers. The more catchy, crisp, and creative your bio the more followers and customers will flock towards your account. Using Instagram for business can reflect the unique and candid side of your business, which might stay hidden under layers otherwise.

  1. Instagram Stories

Thinking about a creative way to showcase your products to customers? Instagram stories are the way to go! A perfect way to increase customer engagement, Instagram stories are the best way to display your products in the form of short videos for 24 hours. So beef up and start creating interesting stories for your Instagram for business.

  1. Hashtags

The world is now operating on ‘Hashtags’! Everything which is trending on social media is now turned into a hashtag. Using trending Hashtags is the best way to make your customers follow you. Your hashtags should be in alignment with your products. You can also do deep research to find out hashtags that work best for your business.

  1. Collaborations

Want to attract new customers? Collaboration is a new way! All you have to do is to find a social media influencer you feel is the right face to promote your brand. Contact the same and close the deal. Once the deal is done, you can collaborate with the person to showcase your products most creatively.

Make sure that the influencer must be popular and should have a maximum no. of followers.

Every business needs customers and Instagram business could be your knight in shining armor when it comes to marketing. If you know how to use it effectively, it could be the best marketing tool for creating your brand presence.

If you are struggling to increase your business sales during the pandemic, take the help of our Problem Solving Courses. Specially designed by the top industry experts, these courses can help you take your business ahead in the market. To know more, click here: https://www.badabusiness.com/psc?ref_code=ArticlesLeads