Categories
Startup

3 Eco-friendly Low-Investment Business Ideas You Can Start Now!

Do you want to start a startup business that makes money but at the same time wants to give something back to this planet and society? The waste management problem in India needs no mention; the mounting landfills speak volumes about the deteriorating health of our environment.

Garbage disposal is one of the major challenges that India is facing currently. While some of the garbage is biodegradable, other substances like plastic can take around 1000 years to decompose. Many people often advocate the prohibition of certain products. However, it is difficult to replace them in daily life and hence, their disposal after fulfillment is inevitable.

So if you want to start your venture, we can give you the best eco–friendly small business ideas to start. These businesses upcycle and recycle waste products to create commercially viable products.

1. Upcycled Furniture

Furniture is an integral part of every home, and this is one of the reasons why it is a great avenue for upcycling waste. To use waste materials at a great scale, one can create a variety of products like tables, chairs, cupboards, and more that are in great demand.

Starting an upcycle furniture shop is a good low-investment small business idea. It requires a small seed investment and has the potential to pick up and return great profits. Look for the cheapest sourcing options to source raw materials and have a clear idea of what it can be converted into for its maximum utility.

Pradeep Jadhav of Pune started Gigantiques Furniture to create practical models out of waste materials like used tires & barrels. After delivering 500 orders, his business is experiencing a J-curve.

2. Recycled Products

Yes, plastic has many disadvantages, but if you can think about a creative way to turn its con into pros, you can start a small business startup that will need minimum investment. Plastic offers great utility, which can be its advantage as well if used smartly.

The simplest way to use it is to start a business where plastic can be used to create reusable products. You can collect plastic bags, gift wrappers, bags of flours, and pulses from local garbage collectors. Many products can be made by weaving the plastic strips together.

Nandan Bhat, founder of Pune-based start-up Ecokaari has started one such venture. He has employed artisans under his brand, who cut the plastic into thin strips and weave them into a fabric which is then made into a wide range of products like pouches, handbags, purses, travel bags to electronic covers that are purchased by people according to their requirement.

3. Upcycle Decoration

If you have an eye for details and can think about something creative, this is another low investment small business idea. You can start refurbishing fabrics to create some amazing decorative items like lanterns, pen holders, and other utility items that can be reused again and are also eco-friendly.

Delhi-based Siddhant Kumar has begun such a venture where he utilizes denim clothing and upscales it to come up with some of the most beautiful utility items.

Being an entrepreneur means resolving customer`s problems, and today our planet is screaming for help due to pollution. By utilizing the above-mentioned ideas, you can easily start a small startup business as they need very minimum investment.

To know how you can start a startup business, you can take our Business Coaching Program where you will get the handholding support of the experts along with premium content from SMEs.

Categories
Strategy

Top 3 Common SEO Mistakes Most Entrepreneurs Make & How to Avoid Them!

As a small business owner reaching customers to boost sales is the major goal. Many entrepreneurs often forget about building an online presence via SEO activities. Most often than not, MSME business owners do not take SEO activities seriously and consider them as a liability. But optimizing your website and content according to the guidelines of the search engines can fetch high traffic to your business.

One of the major reasons behind it is that they have seen many organizations struggling with search engine optimization activities. However, what they don`t realize is that many small startup businesses jump over few SEO guidelines that are crucial to yield great results.

Search Engine Optimization (SEO) serves as a critical tool that ensures that your business gains an edge and remains competitive while capturing the right audience.

Here is the list of three common SEO mistakes that small to medium-sized businesses often make—and how you can avoid repeating them.

1. Expecting Results Overnight

SEO requires patience and persistence. And this is something that entrepreneurs must understand because success does not happen overnight. Many small business startup owners hesitate from applying a solid SEO strategy because of the time duration that it takes to see results.

When a new web page is published, Google uses 200-plus ranking factors to measure the quality of your content. Hence, it takes time to validate the relevance of the new content. The content you create helps to build your website reputation and pull up customers organically. The entire process takes around a month before you start seeing results. To come on top of the result page, the average age is almost three years.

Monitor SEO campaign for weeks, use SEO tools like Google Analytics to understand the performance of your webpage and the source of traffic.

2. Customized Research on Keywords

SEO is powerful only when Keywords are powerful. Hence, it is very important to find relevant keywords that meet your customer`s needs.  Keyword-rich content will help yield the highest results. And many new potential customers find new businesses through Google search that includes keywords matching with their requirements.

So try to put yourself in the minds of your customers and apply the keywords that define your ideas and topics.

3. Ignoring Backlinks in your Content

Backlinks are the second most important factor that plays a vital role in Google ranking. When creating a web link, backlinks are non-negotiable! The inclusion of external links into your content boosts your website`s search engine ranking and popularity organically.

Many business owners often skip this fundamental step of an SEO strategy because of the in-depth research and time it takes.

However, it is essential to include quality links that are from credible sources. The guidelines from Google penalize unnatural links and also prohibit links that are not that valuable and useful for the users.

Understanding the factors that can affect your SEO results can be time-consuming and challenging. But once you prepare it with the right approach, it will drive your customer acquisition and yield great results.

To understand how you can boost your business growth and revenue, you can take Business Coaching Program. It not only offers a bundle of exclusive foundation courses and value packs, but also handholding support of a personalized business coach.